First of all, counter goods from formal channels. Most of the items in the counter are domestically produced, with many origins. At least there are many NIKE factories across the country. No wonder there are a lot of people leaving the factory. As for ADIDAS, as far as I know, it should be the two factories here in Suzhou with the code names 04C001 and 06C001 (it is said that the factory 06C001 in the hometown has been closed down, I don’t know whether it is true or not). Moreover, the management of ADIDAS manufacturers is very strict, and the chance of leaking genuine products is low. Here we also want to talk about the prices at the counters. Generally, there is no discount for the current season products, but there will be a 60-90% discount for products that are out of season or out of stock. Some sales stores can even find items at a 30% discount, but many of them are old items at the bottom of the box, so don’t expect to find anything good. What should be pointed out here is that even the largest dealers in the country can only get goods at a minimum discount of 55%. Generally, if you can get a 20% discount on new models, it is already very good.

Secondly, designate the processing factory to get the goods. But the price won’t be too cheap, and the quantity won’t be large. There are two possibilities here, one is to get export or domestic sales inventory, the other is a new model that is secretly taken out from within. In the former case, you often get old models from two or three years ago. Because manufacturers cannot take risks and sell large quantities of new models without authorization. Even if a chargeback occurs, these items must stay in the warehouse for two or three years before they can be taken out, and the labels must be cut. Therefore, we can currently see the daily export orders around 2003 and the domestic versions from 03-04 being sold. There are also new models that are secretly taken out from the factory. These new models are often sold next season. Because you get what you get, the styles are often very mixed, the quantity is small, and the sizes are uneven. Most of them have not gone through the final process, so there are basically no hang tags.

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Overview of Genuine Identification

In fact, it depends on whether it is genuine, there are a few general ones

1. Price: Something that is too cheap will not be genuine. Let me give you a little suggestion: the probability of NIKE/ADIDAS clothing under 100 yuan being genuine is very low (especially those made of functional fabrics), and even if they are available, they are very old models or in stock.

2. Fabric: Why are good things expensive? In fact, the processing fees in China are very cheap, and the cost comes from the fabric. Many big brands provide fabrics and accessories from customers. Experienced people can tell the authenticity from the fabrics. Especially the functional fabrics dedicated to NIKE/ADIDAS will be explained in detail later, so I won’t go into details here.

3. Main mark/wash mark/ID mark: A truly authentic product should have these. As long as you learn to read these marks, the authentic product will not slip away from your hands.

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NIKE articles

1. Fabrics

NIKE summer clothes, from the fabric point of view, are mainly SPHERE-DRY and DRI-FIT

SPHERE-DRY fabrics

This fabric The SPHERE series from NIKE combines a unique three-dimensional woven structure with functional fabrics. The internal shape is similar to a cell, and each independent unit can be round or hexagonal. It is made of fibers with excellent sweat-absorbing properties close to the skin, and the outside is made of microporous sweat-wicking fabric. When worn, the convex structure of the inner layer ensures that it never sticks to the body when sweating, providing extremely strong sweat-wicking and breathable functions.

Features: The fabric is ultra-light and has an obvious three-dimensional structure.

(The latest NIKE Sphere React Dry series uses more advanced smart fabrics that can automatically adjust the structure according to the moisture on the skin surface. Federer’s latest jersey uses this technology. "NIKE Sphere React Dry "It changes with the change of body temperature.

When dry, the microfiber component will bring comfort to athletes. Once sweating, the "MRT fiber" component will turn into a three-dimensional structure of bulges (different products vary in size), making the space between the fabric and the skin approximately It is twice as effective as when dry, reducing discomfort when sweating. At the same time, through the concave and convex changes, air flows into the skin surface space to improve quick drying. When the sweat dries, the fibers become dry and lie flat against the skin. )

☆Identification method: The fabric is light and thin, and the internal structure is very unique. Because this kind of fabric is specially supplied, there is no imitation that can use this kind of fabric. Therefore, you can tell the authenticity by looking at the fabric structure. ☆

Dri-FIT fabric

From the Fit series (F stands for Functional; I stands for Innovative; T stands for Technology) Dri-Fit is exclusive to Nike Fabrics made from developed microfiber materials. This fabric wicks away moisture quickly and is designed to maintain comfort during exercise. The unique Dri FIT microfiber allows moisture to be transported along the fiber to the surface of the clothing through siphoning to quickly evaporate. Dri FIT fabric has long-lasting effects and can be close to the surface of the skin when worn, providing excellent sweat-wicking function and comfort.

Features: Made of microfiber material, it can transport sweat from the skin to the outer layer of the clothes and evaporate quickly, keeping you cool and comfortable.

☆Identification method: The biggest feature of Dri-fit is that the fabric is fine and soft and has good moisture absorption properties. The best way to test is to drop a few drops of water to see how fast the fabric absorbs. Real DRI-FIT water droplets will absorb and disperse quickly, and there will be no water droplets floating on the surface of the fabric. ☆

2. Main label/washing label/hangtag/ID label

Main label

Nowadays, most clothes with functional fabrics use offset printing. This is done so as not to affect the breathability and perspiration performance of the clothes.

☆How to identify: The main mark of genuine products is generally very clear and the surface is smooth. ☆

Washing label (that is, the washing and ingredient instructions on the left side of the clothes 10cm away from the feet of the shirt)

Based on the products I got, I found out how many types there are ( See picture)

1. The domestic version of the washing label: only one page, and the description of ingredients and washing instructions are only expressed in simplified Chinese

2. The European version of the washing label: only One page, the description of the ingredients and washing instructions are expressed in 3 languages ??(English, French, Spanish)

3. The washing label of the Japanese single version: There is only one page, the description of the ingredients and washing instructions are only in Japanese expression

4. The European multi-country version of the washing label: still three pages, the description of ingredients and washing instructions are in (English, French, Spanish, Portuguese, Italian, German, Dutch, Greek, Danish, Font representation of the characters of 22 countries including Sweden, Finland, Russia, Czech Republic, Poland, Hungary, Croatia, Slovakia, Slovenia, Lithuania, Estonia, Latvia, and Turkey. The address of the NIKE European company displayed is: Nike European Operations Netherlands B.V.

5. The South American version of the washing label: only one page, and the description of the ingredients and washing instructions are expressed in Portuguese, Spanish and other characters.

6. The Asian version of the washing label: take it out and fold the two sheets into 3 pages and sew them together. The description of the ingredients and the washing instructions are in (Chinese, Japanese, Korean, English, Hong Kong ) are represented by the fonts of the five regions (Hong Kong is traditional Chinese characters).

☆How to identify: Look at the material of the washing label. The genuine material is smooth and silky, with clear printing and smooth edges. There is a clear gap between the imitation products and the original products in terms of materials. At the same time, you can judge based on the photos of various versions of wash labels I posted above. ☆

Hang tags

Although many fakes can now make beautiful hang tags, there are many details that only genuine products can do. If you get clothes with tags, congratulations! You have another way to distinguish between true and false!

1) Look at the color number

The item number of NIKE clothing is composed of nine Arabic numerals. The first six digits are the item number and the last three digits are the color number. We can compare whether the color number marked on the clothes tag matches the actual product. If it is a fake, the color number on the tag may be different from the actual product.

Generally speaking, the color number of NIKE clothing is regular. The color number has three digits. Generally, the first number represents the color system:

0-black and gray

1-White series

2-Light colors such as khaki

3-Yellow and green series

4-Blue series

5-Purple series

6-Red series

7, 8-Orange, orange series

9-None

2) Compare the item number

The item number appears in two places on the hangtag (domestic version), one is the STYLE on the barcode, and the other is the model number marked on the certificate. Compare the above two numbers with the number marked on the ID. The authentic product must be exactly the same.

ID mark

Speaking of the most important part of identifying the authenticity of NIKE, you must read it carefully. The ID mark is an ID card for identifying clothes. Different styles of ID marks are absolutely different. The ID mark contains a lot of information: date of manufacture, factory code, product classification, etc.

☆The ID label displays two rows of information

The first row of information indicates the launch quarter (first two digits), production date (four digits, only seen in products before 2005) and factory number (Three English letters)

The second row of numbers indicates the product number, and there are six digits in a ***. ☆

Look at the following two examples

1) A domestic counter version of a men’s training vest

The ID is displayed on the label

U41103PRQ

682687

The first row is divided into three sections. U4-1103-PRQ

The first two digits indicate the launch time, which is divided into three sections according to the launch quarter. The four seasons of spring, summer, autumn and holidays are represented by S5 in the spring of 2005, U5 in the summer, F5 in the autumn, and H5 in the holidays (winter). For those launched in 2006, the 5 after the letter will be changed to 6, and it will be represented on the ID label. For: S6, U6, F6, H6.

So it can be judged that this was launched in the summer of 2004. The next four digits are the production date (these four digits are missing for new models after 2005). The last three digits are the factory code, which is three letters. The specific factory represented is not clear.

Then there is the item number in the second row, which has a more complicated meaning.

Generally speaking, those starting with 1 are men’s clothing, those starting with 2 are women’s clothing, those starting with 68 are men’s clothing, and those starting with 69 are women’s clothing. The numbers that follow represent the series (listed below is a rough classification, just based on experience). The second digit is 1, 9 is the running or football series, 0, 2, 5 is the training or basic series, and 3 is the basketball series. , 4 is the tennis or GOLF series, and the item number just means the men's training series

2) Let's give another example

U6SAA

143594

U6-will be launched in the summer of 2006, SAA-factory code is SAA, 14-men's tennis series

Please see the picture for several other examples

3. Other details

In fact, everyone knows many of these details, of course it is better to complete them

1. NIKE’s #SWOOSH logo (i.e. hook-shaped trademark), the tip of the hook and the tail of the hook are important on the same level.

2. Zipper. The famous zipper production company "YKK" provides it, so you can find YKK English letters on the zipper locks of zipper styles.

3. Cutting and fabric. Really excellent sportswear will place special emphasis on functionality and use different cuts and fabrics for different parts of the body. These fakes can't do that either

"It can't be fake, and it can't be fake." Really good stuff, even without the tag, main label/washable label/and ID label, you can still feel it when you wear it. These methods of mine are based on the accumulation of experience. In fact, if you look at them more often, you will naturally be able to distinguish the authenticity of things.

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ADIDAS Chapter

1. Fabrics

ADIDAS summer clothes, in terms of fabrics, are mainly ClimaCool and ClimaLite

ClimaCool keeps cool and comfortable for a long time, and CLIMACOOL has excellent ventilation and temperature regulation functions. Allows air to circulate, accelerates sweat dispersion, prevents clothes from sticking to your body, and keeps you dry.

ClimaLite lightweight, breathable fabric that sits next to the skin, wicks heat and sweat away from the body, keeping you cool and dry in even the hottest conditions. It also provides UV sun protection function to filter out harmful components in the sun.

CLIMALITE and CLIMACOOL have similar functions, both are fast sweat-wicking systems. However, the fiber structure of the two is different. I feel that CLIMACOOL uses finer fibers, so it appears to be tougher and softer than LIMALITE. Therefore, the fabric of some player version jerseys is CLIMACOOL, while the fan version is CLIMALITE.

☆How to identify: Genuine fabrics are always soft and tough, and the texture is very delicate. In fact, the feeling is difficult to describe. You will know it if you have the opportunity to feel it. You can also use the method of testing NIKE fabrics to test its perspiration effect. ☆

2. Main label/washable label/hang tag/ID label

Main label

Same as NIKE, most ADIDAS clothes of functional fabrics now have It is the main mark that uses offset printing. Just carefully observe the flatness and clarity of the main mark. If it is a region-specific version, only the dimensions of the designated region will be marked on it. If it is a multi-country version, the sizes of eight countries will be marked.

Washing label (that is, the washing and ingredient instructions on the left side of the clothes 10cm away from the feet of the shirt)

Find out several types based on the products I got

1. The most common one: front and back, with the flags of 8 countries on the front, ingredient descriptions and washing instructions written in the country of sale on the back, and the factory code is marked below. (Same as the one on the ID label)

The domestic version (Picture 1), the Japanese version (Picture 5), and the European (English, French, and Spanish) versions (Picture 3) are all printed according to this rule.

2. The washing label of the version sold only in Europe (Figure 2): one *** is three pages, there is no flag label of 8 countries, the description of ingredients and washing instructions are in (German , English, French, Spanish, Portuguese, Italian, Dutch, Greek, Danish, Swedish, Finnish, Russian, Czech, Polish, Hungarian, Croatian, Slovak, Slovenian, Lithuanian, Estonian, Latvian) font representation of the characters of 21 countries. Displayed is the company address of ADIDAS in the Netherlands: Adidas International Trading B.V. The factory code will be marked below.

3. The washing label of the European designated version (sold in designated countries) (Picture 4): This is a list exclusively for Spain. There is only one page. The description of size/origin/composition and washing instructions are in Spanish says there is no factory code.

☆How to identify: Look at the material of the washing label. The genuine material is smooth and silky, with clear printing and smooth edges. The factory code will be marked at the bottom of the last page of most washing machines. Please compare it with the factory code on the ID label. The two should be consistent. ☆

Hangtag

AD’s hangtag color and paper requirements are very strict. A piece of clothing generally requires 2-4 hanging tags strung together, depending on the style. There must be at least two. One is the main hang tag, which is usually black. There is also a certificate of conformity. It has the model number and other details on it. If it is a special fabric, he will also have a separate hangtag to explain.

They all use strict uniform color numbers and fonts for printing, and the paper is also very good and scratch-resistant! No wrinkles!

The following information can be read from the barcode label on the hangtag

1. Product name, color and article number

The article number will be marked on the upper right corner of the barcode label (should Same as the item number on the ID label), the product name and color are displayed on the left side

2. Sizes from eight countries

The sizes from eight countries are marked below the barcode label

ID label ( Without authoritative confirmation, I hope someone can provide a detailed explanation)

ADIDAS, like NIKE, each different style of clothing has a different ID label. The ID label includes the date of manufacture, factory code, product category, etc. wait.

The ID label displays three rows of information

A row of 6 digits represents the product number

A row of 2 letters plus 4 digits represents the factory code< /p>

A row of 4-digit numbers represents the date of manufacture: expressed in month/year

The position of the three rows of information will vary depending on the version of the product

1. Japanese version: The front is the item number and factory code, and the back is the production date

2. Domestic version: There is only one side, with the item number, factory code and production date from top to bottom

3. European version: The front shows the production date, item number and factory code, and the back shows the anti-counterfeiting barcode

3. Other details

Mainly look at the LOGO and zipper

1. Adidas LOGO: The offset printed logo is smooth, flat and very delicate. If it is embroidery, there are no lines connecting the letters. There are only two dots at the top of the letter d and the letter i connected by three slashes.

2. Zipper: provided by the famous zipper production company "YKK", so the English letters YKK can be found on the zipper locks of zipper styles.