The well-known trademarks of Maotai are Feitian or Wuxing, but in fact, there are four trademarks used by Maotai.

They are Gongnong brand, Five Star brand, Feitian brand and Sunflower brand, and Sunflower brand also has two trademarks: Big Sunflower and Small Sunflower.

let's talk about five-star cards first.

The five-star brand was formerly the Golden Wheel brand, which was registered in 1954 and has been used ever since.

In fact, there was a trademark history before this. In 1951, the newly established state-owned Maotai Distillery registered the brand of workers and peasants.

however, on July 16th, 1953, because the trademark of "Gongnong Brand" had the same name as the trademark of "Gongnong" approved by Fujian Yilong Brewery, it was not approved, and it was required to choose another name for re-submission.

So on November 13th of the same year, Maotai Distillery adopted several names: Golden Wheel, Star Wheel, Time Wheel, Qianjin, Red Star, Golden Wheel Red Star, Golden Wheel Five-Star, etc.

Finally, the "Golden Wheel" trademark was adopted, with red five-stars, golden ears of wheat, golden gears and other elements as graphic patterns, which is the predecessor of the current five-star trademark.

Later, Maotai gradually expanded into the international market. However, due to China's weak national strength at that time, the red five-pointed star in the middle of the five-star trademark was regarded as a political trademark internationally.

as a result, it was severely discriminated against and its sales volume was blocked.

So there is a flying symbol specially used for export.

in 1958, maotai distillery decided to apply for a trademark exclusively for export with the pattern of offering wine by flying ladies.

this is the origin of our flying target.

in p>1969, Feitian trademark was temporarily suspended for some reason, and was replaced by sunflower logo.

It was not until 1975 that Feitian Biao was re-used, and it became a big hit today.

Now let's talk about it in detail. This sunflower symbol appeared between 1969 and 1975 to replace the flying sky.

The sunflower dart is a bit complicated. There are big sunflower and small sunflower, among which the big sunflower was first designed after Feitian was stopped.

but when it was officially used in 197, it was a trademark of sunflower.

Therefore, most people have just heard of the sunflower logo and have never seen it.

As we said earlier, the flying label used for export was stopped from 1969 to 1975 and replaced by the small sunflower label. After 1975, the flying label returned, and the small sunflower label used for export was stopped.

in 1978, the sunflower brand trademark was approved by the higher authorities, and 258, pre-labels printed with the sunflower brand were used again on Moutai sold in China, namely, the three revolutionary sunflowers.

Therefore, the first visible sunflower brand Maotai appeared in 1969, and it appeared in 1983 at the latest.

if you see that the date of a bottle of sunflower brand Moutai is not in this range, it can be determined as fake wine.

in p>1982, the five-star brand trademark was officially registered by maotai, and was renewed twice in 1989 and 1996.

At this point, the two trademarks of Five-Star Feitian were basically confirmed, which gradually stabilized the situation of Feitian's export to five-star domestic sales. Until 25, Feitian began to be used for both domestic sales and export.

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