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MuLinSen’s MulinSen brand history

1. In August 1999, the "Mulinsen" trademark was successfully registered; marking the birth of the Mulinsen brand, it made a significant mark in China's business casual shoe market and embarked on a legendary brand development journey.

2. In June 2000, Mulinsen became the only designated ceremonial leather shoe for the Chinese delegation in the 12th University Games, launching the first step of Mulinsen brand promotion and creatively promoting sports marketing in the casual shoe industry. Comprehensively interpret Mulinsen's brand concept of "nature, comfort and health".

3. In December 2001, the only designated ceremonial leather shoes for the Fujian sports delegation at the Ninth Games of the People's Republic of China and the People's Republic of China;

4. In March 2002, Mulinsen won another award , approved by the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China as a "National Inspection-Exempt Product";

5. Won the Fujian Province Famous Brand Product in May 2003;

6. Won the Fujian Famous Brand Product in June 2003 Provincial famous trademark;

7. The designated casual leather shoes for the Chinese sailing team in the warm-up match of the Greece (Athens) Olympic Games in July 2003;

8. In February 2004, China’s famous genuine leather shoes were created;

9. In January 2005, the international brand authority assessed the brand value of "Mulinsen" at 2.168 billion yuan;

10. In January 2005, the 6S concept store took the lead in terminal performance Industry, indicating that Mulinsen is once again a trend in the Chinese market;

11. In October 2005, it fully sponsored the 470-class sailing Asian Championship and National Sailing Championship;

12. February 2006 It is well-deserved to be awarded the title of China's Genuine Leather Shoes King;

13. In June 2006, it was awarded the Chinese Well-known Trademark recognized by the State Administration for Industry and Commerce. Mulinsen has established its position as the leading brand in the industry. The Mulinsen brand is well-deserved and world-renowned. In just a few years, it has created a brand legend and an industry legend.

14. In May 2007, Mulinsen Casual Shoes Technology Center was recognized as the Enterprise Technology Center of Fujian Province.

15. In May 2008, Mulinsen’s business is at its peak. All Mulinsen people are united, enterprising and innovative to write a beautiful chapter...