Once upon a time, some car brands were like shooting stars, appearing in our field of vision and then disappearing again. But a moment of brilliance is also brilliance and impressive. Today we will take stock of those car brands that have once been glorious and see if you know any of them.

HUMMER? Hummer (1992-2010)

Hummer should be a well-known car brand. It can be traced back to 1983, when it was a model exclusively used by the US military. The model is not called Hummer, but HMMWV. Until 1992, the American company Am?General launched a civilian version of the model and named it Hummer. Seven years later, General Motors obtained the trademark use and production rights for Hummer from Am?General.

This was also the beginning of Hummer's decline. In 2003, General Motors Group began to produce a civilian version of Hummer, reducing its size and improving configuration to make it more suitable for daily use. It also launched pickup trucks and Two versions of SUV. Although Hummer is favored by some off-road enthusiasts, it does not perform well in the market due to reasons such as being too niche, selling too high, and having too high fuel consumption. Until the global financial crisis in 2008, General Motors had no choice but to push its Hummer brand to the edge of bankruptcy. Two years later, the brand disappeared completely, and now it can only be seen in some second-hand markets or in the garages of wealthy people. To this day, Hummer H1 is still the white moonlight in the hearts of many people.

Pontiac? Pontiac (1899-2009)

Another car brand that was exploited by General Motors. Pontiac was fully acquired by General Motors Group just after it started. , officially became a brand under General Motors, positioning slightly higher than Chevrolet. However, after joining GM, Pontiac has been sitting on the bench and helping GM's "milk child". It was not until 1926 that the first Pontiac car began to be officially produced.

After years of hard work, Pontiac has launched a number of classic models that are now familiar to everyone, including GTO and Firebird. By the end of the 1960s, Pontiac's total sales reached 150,000 units, ranking third in the United States! But the good times did not last long. Pontiac slowly went into decline after the global oil crisis. Coupled with GM's wrong strategy, Pontiac lost its "soul". The models produced afterward were slightly different except for the logo and appearance. Outside, the power and interior are almost the same as those of other GM brands. The same experience as Hummer, which became GM's "abandoned son" after the financial crisis, Pontiac, a century-old classic brand, also announced its official bankruptcy!

Mercury? Mercury (1935-2010)

I believe that most people will feel unfamiliar with the Mercury brand, but its status in the United States can be said to be very high. The original Mercury was not a car brand, but a department within Ford, mainly responsible for market research and competitive product analysis. It wasn't until 1938 that Mercury's first model was born, named Mercury 8. It was sold out as soon as it was launched, with annual sales reaching 60,000 units! In particular, the Cougar model often appears in American movies and can be said to be the representative model of American muscle cars.

However, Mercury's later development seemed weak, with fewer and fewer models launched, and because of Ford's unified platform strategy, the differences between models became smaller and smaller, and it gradually lost its identity. The characteristics of the city have gone into the trough and disappeared from people's sight.

These car brands may never appear again, or they may come back to harvest a wave of "tears of the times." It is undeniable that they all have a glorious history and have made great contributions to the development of the global automobile industry. Many contributions. Which brand has the deepest impression on you?

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.