Due to the holding of the Winter Olympics, the mascot Bingdundun suddenly became a top-notch one. Now it is even more difficult to find a ton because a large number of people cannot buy Bingdundun. Merchants sensed business opportunities and started to make their own Bingdundun-related accessories and sell them online. This behavior of the merchants was considered infringement and was soon investigated.

A shop owner in Wenzhou was investigated for selling homemade Bingdundun jewelry

A shop owner in Wenzhou made DIY jewelry related to Bingdundun Xuerongrong and put these jewelry in a group purchase Less than an hour after the goods were sold on the platform, the relevant regulatory authorities in Wenzhou discovered the situation during relevant monitoring. Then they found the shop owner and asked him to immediately remove the accessories from the shelves, stop the related infringement, and provide the shop owner with Popularize relevant legal knowledge. In fact, this shop owner's behavior in Wenzhou is not an isolated case. After Bingdundun became popular, many businesses used shapes or pictures related to Bingdundun without the consent of others. Many people have been arrested for this. check.

Under what circumstances does the use of Bingdundun constitute infringement?

Although Bingdundun is very popular, the image and pictures of Bingdundun cannot be used at will. Because the image of Bingdundun belongs to the Beijing Winter Olympics Organizing Committee, Bingdundun’s copyright, registered trademark exclusive rights, design patent rights, etc. all belong to the Beijing Winter Olympics Organizing Committee. Others who want to use it must obtain the Beijing Winter Olympics Organizing Committee. Only with the consent of the Olympic Organizing Committee. Even if some government departments, public institutions or other private enterprise organizations want to use Bingdundun's image even if it is not for commercial purposes, they still need to apply to the Beijing Winter Olympics Organizing Committee officials through legal means and fill in the relevant material. Without the consent of the Beijing Winter Olympics Organizing Committee, regardless of whether it is commercial or non-commercial use, it is an infringement.

So when you use Bingdundun, you must be careful not to use Bingdundun privately for commercial purposes, let alone vilify Bingdundun’s image at will, otherwise it will easily cause infringement.