In 1995, Yingxue was launched in South China, taking the lead in exploring the Chinese shower gel market.
In 1997, international movie queen Maggie Cheung became the brand ambassador of Yingxue, passionately interpreting the French romantic and comfortable Yingxue shower gel culture.
In 2000, Rosamund Kwan became the brand ambassador of Yingxue.
In 2002, Guan Zhilin once again became the brand ambassador of Yingxue; Yingxue won the titles of "Famous Trademark of Guangdong Province" and "Top Ten Famous Brand Products of Zhongshan City".
In 2003, Yingxue won the title of "Guangdong Province Famous Brand"; Yingxue shower gel became a special product of the "53rd Miss World Competition" program.
In 2004, Miss Korea Kim Yeon-joo became the brand ambassador of Yingxue.
In 2006, Yingxue Whitening and Brightening Shower Gel was successfully developed and put on the market, creating a new fashion for white tea shower gel to whiten skin.
In 2007, Yingxue Milk Rejuvenation Shower Gel was successfully developed and put on the market, redefining a new method of milk bathing and skin care.
In 2008, Yingxue was once again awarded the title of "Guangdong Province Famous Trademark" and "Guangdong Province Famous Brand Product".
From 1998 to 2003, Yingxue Shower Gel has been the designated product of the Miss Hong Kong Pageant for six consecutive years and continues to enjoy a good reputation at home and abroad.
From 2003 to 2010, Yingxue has been listed among the "Top Ten Best-Selling Brands in the National Shower Gel Industry" by the China Industry and Enterprise Information Release Center of the National Bureau of Statistics for eight consecutive years.
In 2010, Yingxue successively launched four new shower gels: soft and tender, hydrating and moisturizing, whitening and moisturizing, and refreshing and moisturizing to meet the various needs of consumers.
In 2011, Yingxue shower gel and shampoo products were upgraded across the entire range, and we continued to work hard to better meet consumer needs.