Legal analysis: Enterprises should pay attention to the following aspects when protecting their trademark rights: 1. Register their own trademarks in a timely manner. 2. Establish a product anti-counterfeiting system. 3. Promptly stop trademark infringement and imitation of famous brands.

Legal basis: "Trademark Law of the People's Republic of China" Article 67: Using the same trademark as the registered trademark on the same kind of goods without the permission of the trademark registrant constitutes a crime. In addition to compensating the losses of the infringed party, criminal liability shall be pursued in accordance with the law.

If a person forges or manufactures other people’s registered trademarks without authorization or sells counterfeit or unauthorized registered trademarks, which constitutes a crime, in addition to compensating the losses of the infringed party, criminal liability shall be pursued in accordance with the law.

Whoever knowingly sells goods with counterfeit registered trademarks constitutes a crime. In addition to compensating the infringed party for losses, he will also be held criminally responsible in accordance with the law.