The Trademark Law clearly stipulates that the following signs shall not be used or registered as trademarks:
Article 1 The following signs shall not be used as trademarks:
(1) They are identical with or similar to the national name, national flag, national emblem, national anthem, military flag, military emblem, military song and medal of the People's Republic of China, and the central state organs.
(2) identical with or similar to the name, national flag, national emblem and military flag of a foreign country, except with the consent of the government of that country;
(3) identical with or similar to the name, flag, emblem, etc. of an intergovernmental international organization, unless it is approved by the organization or is not easy to mislead the public;
(4) identical with or similar to the official marks and inspection marks indicating the implementation of control and guarantee, unless authorized;
(5) identical with or similar to the names and symbols of the Red Cross and the Red Crescent;
(6) having ethnic discrimination;
(7) deceptive, which easily leads the public to misunderstand the quality and other characteristics of the goods or the place of origin;
(8) It is harmful to socialist morality or has other adverse effects.
the names of administrative divisions at or above the county level or foreign names known to the public shall not be used as trademarks. However, unless the place names have other meaning or are part of collective trademarks or certification trademarks; Registered trademarks using geographical names shall remain valid.
Article 11 The following signs shall not be registered as trademarks:
(1) Only the common name, figure and model of the commodity;
(2) directly indicating the quality, main raw materials, function, use, weight, quantity and other characteristics of the goods;
(3) others lacking distinctive features.
the marks listed in the preceding paragraph can be registered as trademarks if they have been used to obtain distinctive features and are easy to identify.
article 12 where an application for registration of a trademark is made with a three-dimensional mark, the shape that is only produced by the nature of the commodity itself, the shape of the commodity that is necessary to obtain a technical effect or the shape that makes the commodity have substantial value shall not be registered.