Do you know these 6 common illustration poster styles? 2020 can be said to be the world of illustrations. Illustrations can be seen in various recent holiday brand posters from "Long Time No See Hot Dry Noodles", which has touched countless people. Do you know what are the common styles of illustrations? Xiao A will use this article to take you through the common styles of illustration posters! Flat style illustrations are mainly composed of color blocks, with geometric shapes and smooth outlines, and the information is more intuitive, allowing people to understand the information conveyed by the interface at a glance. A flat interface can also better realize the transformation of images, and web pages load faster. Therefore, flat style illustrations are widely used in various fields. The line drawing style is an extension of the flat style. Add outlines and strokes to flat elements. Add strokes to the outlines of line illustrations. Compared with flat styles, they are more three-dimensional and cute. They are often used in posters, guide pages, logos, etc. . Texture-style illustrations are also called grainy noise style, which is another branch of the flat style. The grainy texture is superimposed on the page to present a matte texture, a bit like sand painting, but more delicate than sand painting. The main form of expression is the use of a large number of color blocks. The elements are single and clean. The texture is often superimposed on the highlights and shadows of the elements. The graininess is used to increase the details in the picture. The picture transition is natural, three-dimensional and vivid, and the painting style is relaxed and casual. Ukiyo, in Buddhist language, refers to "the prosperous and empty human world." Ukiyo-e expresses the ups and downs of the human world in the form of painting. The Ukiyo-e painting style is based on traditional prints, emphasizing the flat application of lines and color blocks. The colors are bright and the main forms of expression are birds, fish and ocean waves. MBE illustrations are a style created by a designer at Dribbble. They use thick black lines to depict elements, removing unnecessary elements from the picture. The color blocks are clearly differentiated, round and cute. In conjunction with small elements, it is often used on guide pages, startup pages, logos, etc. Watercolor illustration is a popular painting method in recent years. Simple lines combined with gentle colors are tranquil and natural, and the lines are simple and casual. Watercolor illustrations are particularly creative and can express various styles such as realism, abstraction, and magic. Illustration is one of the most common design elements in our lives. In recent years, it has gradually become the mainstream of poster design. Different styles of illustration bring people different visual experiences. Which one do you prefer? What are the styles of New Year posters?
1. Flat style
The flat design style gives people a visual sense of simplicity and design, so it is not easy to look vulgar. The design elements are Flat dots, lines and surface elements have relatively high requirements on composition, typesetting, color matching, details of graphics and text, etc.
2. National style illustrations
National style illustrations are favored by major brands and illustrators. Their visuals have a Chinese style atmosphere and are fashionable and beautiful, so they are very suitable for use. To express the design related to the Spring Festival.
3.3D style
3D style has become more popular in major design industries in recent years, and has also become an important form of expression in Spring Festival poster design, with exquisite texture and strong space. The sense and volume, as well as the good-looking color matching, break the traditional two-dimensional Spring Festival poster design form.
4. Cyberpunk
Cyberpunk style is a style that has only become popular in the past two years. It is biased towards the direction of technological trends. Hong Kong-style tea restaurants like to use this style. Decoration is also a commonly used expression method of national trend design, so the tone is consistent with the Spring Festival. It is characterized by text and simple small graphics. The borders of the text usually use Chinese style, and neon lights The luminous effect is mainly high-saturation rose red, blue, and green.
As for the styles of New Year posters, the editor of Global Ivy will share them with you here for the time being. If you are interested in website design, page layout, and image processing, I hope this article can help you in your study or work. If you want to know more about graphic design materials and techniques, you can click on other articles on this site to learn.
Nike's main visual poster is a "dark horse" in the sports world
NIKE's graphic design is a dark horse in the sports world.
The main visual poster design is fashionable, personalized and international. ,
And the design styles are diverse,
can control the visual tones of different styles.
Collect and share the main visual designs of categories
Let’s enjoy these imaginative designs
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Diffuse emission type Composition
This type of composition has a strong visual impact.
The vision has a sense of movement, making the vision more focused.
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Combining characters and text (advertising slogans)
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Combining spokespersons (athletes/celebrities) with brand slogans
organically combined.
For example, combining photos of player endorsements with advertising slogans
can highlight the role of brand endorsements, and the products also look very creative.
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The spokesperson (James) is combined with the letters,
the two are well integrated into a creative picture.
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Creative poster design that combines product and theme language
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Good combination of fonts and product photos ,
Whether it is the creative level or the aesthetic level
it reflects the brand sense of NIKE.
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Illustration poster style type
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It is not uncommon for companies to use illustrations for their brands and products,
Especially in recent years, my love for illustrations has become stronger.
I express my products and creativity through illustrations.
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The picture is more flexible, and the illustrations will have a lot of artistic appeal.
It also meets the product needs of young people as the core positioning.
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Combining illustrations with characters or products
Combine photographic characters with illustrations,
with
Like the popular graffiti art,
it is full of literary style, and the illustrations and pictures have a larger texture
The products will be more layered.
Visual style of 3D effect
Product and poster design creativity are presented with 3D convoluted
effect.
The picture has a strong combination of fashion sense and blockiness.
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Silhouette/double visual effects
"Put the characters inside the characters",
The modeling creativity is novel and has It is more interesting,
will have a strong visual impact on consumers, and
will leave a deep impression.
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Breaking and Reconstructing Type Poster Ideas
Breaking and Reconstructing
Break the shackles of the past and establish an explosive style visual
expression. With shocking power.
Collage creative poster design
Reshaping and combining multiple elements together,
retaining the trace effect of collage/tearing,
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Font type poster design
Font design plays an important role in the main visual poster,
especially text-based posters Lord's poster
The design of the text is even more important and distinct.
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Type of combination of font layout and graphics
Color matching type of poster
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Nike The main visual poster design is relatively bright,
lively, and has a strong young fashion attribute.
At the same time, it conveys a sense of mainstream fashion.
Technological poster design
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Because clothing and shoe brands have certain technical barriers,
For example, the high technology of shoes Materials/
Issues such as shock absorption/lightweight of shoes
Need to be communicated to consumers when designing posters.
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Chinese style poster design
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Integrate traditional Chinese elements into the picture,
Use a Chinese style to design posters,
the combination of Chinese ink painting and fashion will collide
a new vision.
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Pu Zhuo Brand Design and Creative Department
Organization and editing
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