"tm" is common in foreign trademarks. It is the abbreviation of "trademark" in English, which means "commercial mark" in Chinese, so "tm" means "trademark". Its function is to tell people that the graphics or words it marks are trademarks of this commodity or service, not names or advertisements.
And "R" is the abbreviation of "register" in English, which means "registration" in Chinese. When a commodity or service is marked with such a sign, it tells people that the graphics or words it marks are not only trademarks, but also registered trademarks, which are protected by national laws and may not be used by any other individual or organization without authorization.
"tm" is a trademark and "R" is a registered trademark, which is protected by different laws. When the trademark has not yet become a registered trademark, mark "TM" to tell the public that this graphic or text is used as a "trademark" of goods or services, rather than a name or advertisement, so as to prevent the graphic or text marked by it from flowing into the public domain and being unable to apply for a registered trademark and enjoying exclusive rights; At the same time, marking "tm" can also be used as proof that the graphic or text is used as a trademark. When applying for registration of a trademark, it enjoys the prior right to use it.
When a trademark becomes a registered trademark, it can be marked with "R" or "Note" in the upper right corner or the lower right corner, or it can be directly marked as "registered trademark". It should also be noted that after applying for trademark registration and obtaining the Notice of Acceptance issued by the State Trademark Office, it is still recommended to mark "TM" instead of "R" during the period before the Trademark Registration Certificate, otherwise it will constitute an illegal act of counterfeiting registered trademarks, and a fine of less than 20% of illegal business volume or less than 2 times of illegal profits will be imposed.
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Trademark registration trademark transfer