Since ancient times, the Chinese have attached great importance to names. For example, several famous poets have very profound meanings in their names.
Some say that the word "白" for Li Bai comes from the poem "The plum blossoms are in full bloom and the tree is white". Others say that when the mother gave birth to Li Bai, the white star fell into her dream, so it was called "Li Bai"; The word "Fu" in the name "Du Fu" comes from "Fu is a good name for a man" in "Shuowen Jiezi", which represents a handsome man; the word "Shi" in Su Shi's name comes from "climbing Shi and looking at him" ”, representing lofty ambitions.
The name is like its person, and the person is like its name. A nice name is indeed a plus. Especially in the "naming" of liquor, the performance is even more obvious. After all, not all liquors can have an extraordinary path with a simple name like Wuliangye.
For example, these three liquors are obviously high-quality pure grain wines. Unfortunately, they are "miserable" because of their names. However, they are good pure grain wines and have been sold at low prices! Many people are unwilling to understand, and not many people know. I would like to call them "good wine delayed by the name".
"My old friend bid farewell to the Yellow Crane Tower in the west, and the fireworks descended from Yangzhou in March." When I was a child, anyone who had studied this ancient poem knew that there was a place named Yellow Crane Tower. As a tourist attraction, it goes without saying that it is famous. However, when it comes to Yellow Crane Tower wine, many people don't know it. Many people mistakenly think that this wine was named because of the reputation of Yellow Crane Tower.
However, this wine is really not a hit. It was once known as "Nanlou Beifen" together with Fenjiu, and it once occupied half of the world of light-flavor liquor. It is a pity that in the eyes of outsiders, the Yellow Crane Tower is never as famous as the scenic spot.
If you ask me, the previous name "Hanfen Liquor" sounds nice and has a lot of historical heritage. But it is undeniable that with the name of Yellow Crane Tower, it still has certain advantages. It has become an iconic liquor that is very important to the older generation of Wuhan people.
Just looking at the name of this wine and adding the word "imitation", many people will naturally define it as a "copycat wine". In fact, it’s not surprising that people have such misunderstandings. It’s just that its publicity was not in place.
This wine is produced by Ronghe Shaofang (which won the 1915 Panama Gold Medal), the predecessor of Moutai Distillery and one of the three major wineries. Therefore, just from the source, it has a "blood" relationship with "Maotai".
In addition, it uses the same water source, the same materials, and the same craftsmanship as Moutai. If you have tried it, you will find that its taste is highly similar to Feitian Moutai, and you will naturally no longer think it is a "copycat". But for those who don't understand it, they will not understand it just by seeing the name. . It’s also an “injustice”!
The name of this wine can be said to be the least wine-like in my mind. On the contrary, I thought it was some old-fashioned "game", which is why the name is so "old-school". However, it is really a wine.
Moreover, this wine is also quite famous in Jiangsu. There is a profound meaning behind the name. Because Jiangsu is the gateway to the East of China, the name Doulong comes from the profound meaning of “the struggling Eastern Dragon”.
"Prejudice" and "stereotype" still have a great influence on the view of something or one thing. For example, these three wines, don’t everyone’s first impressions seem like “serious liquor”?
However, once you understand it, you will find that these wines are all good wines!
Next time you meet someone and buy a bottle of wine, you should get to know them well and don’t just judge by their name!