Under what circumstances is it necessary to apply for trademark transfer instead of trademark change? Below, Bajie Intellectual Property will give you a detailed explanation. Trademark transfer 1. Inheritance According to the "Inheritance Law", trademark rights can be inherited as legal personal property left behind when a citizen dies. After the death of a natural person, his or her trademark rights shall be transferred unilaterally by the heir. In addition, the death certificate of the natural person and the notarized and valid will proving that the transferor has the right to inherit the trademark rights must be provided. Since the transferor has died, the signature column of the transferor's stamp on the application form can be left blank. 2. Independent liquidation of enterprises One of the powers exercised by the enterprise liquidation team during the liquidation period is to liquidate the company's assets and prepare a balance sheet and property list respectively. As an intangible asset of the company, trademark rights are also disposed of by the liquidation team. The transfer application must provide documents indicating that the liquidation team agrees to the transfer, and the liquidation team will stamp the transferor stamp on the application form. In addition, documents proving the legal establishment of the liquidation association must be provided. 3. Business mergers: In the case of enterprise mergers, the absorbing party shall handle the trademark transfer procedures of the absorbed party, that is, in the merger model of A+B=A, Company A shall handle it; in the case of new mergers, the newly established enterprise shall handle all mergers. The transfer procedure of the party's enterprise is carried out by Company C, that is, in the merger model of A+B=C. The applicant must provide the cancellation certificate of the merged enterprise issued by the industrial and commercial registration authority and other materials. A business merger or merger agreement is also required to reflect the ownership of trademark rights. 4. Enterprise Restructuring: If a state-owned enterprise is restructured, it must provide a restructuring document from the state-owned assets management department; if a collectively owned enterprise is restructured, it must provide a document issued by the superior authority to clarify the ownership of the trademark rights. In addition, the relevant registration certificate from the registration authority must be provided. 5. Cancellation of an individual industrial and commercial household If the business license of an individual industrial and commercial household is cancelled, the individual operating the business shall dispose of its trademark rights. Since the business license has been cancelled, the applicant must provide documents proving the cancellation of the business license and a copy of the personal ID card.