Arowana is not affiliated with COFCO, but a subsidiary of Wilmar International, a world-renowned company. Specifically, Arowana is a well-known brand of "Kerry Cereals and Oils (China) Co., Ltd." under Wilmar International. This company was invested and established in the Chinese market in 1974 through the Guo Brothers Group, and has since then shone brightly in the Chinese market. .
As one of the world's largest small package oil producers, Yihai Kerry (the operating entity of Arowana) has strong capabilities in China. Within China, they have established an extensive operating network with more than 110 companies in 35 cities. These production bases are mainly concentrated near freight hubs, covering 2,839 counties and cities in China. The huge production, sales and logistics network enables Arowana's products to smoothly penetrate into nearly 350 sales offices, 1,585 dealers and more than 1 million terminals, ensuring nationwide supply.
It is worth noting that Wilmar International, the parent company of Arowana, was named one of the most admired companies in the global food production industry by Fortune magazine in 2013. Since then, Arowana's performance has continued to grow. For example, in 2014, sales of small-package rice exceeded 1 million tons. In 2015, it became the exclusive strategic partner of the Chinese Cuisine Association's Chinese Cuisine World Heritage Project and won many honors, including "2015 China The exclusive use of grain and oil products and the Outstanding Contribution Award for "Intangible Cultural Heritage Food Enters UNESCO".
In 2016, Arowana won the title of "The No. 1 Brand in China in My Heart" in the public recommendation event with its excellent product quality and good market reputation. These achievements fully demonstrate Arowana's independent brand influence and market position as a non-COFCO enterprise.