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What do the English letters R and TM in the upper right corner of the cosmetic name mean respectively? What's the role?

R is a trademark registration mark. Where a trademark uses a registration mark, it shall be marked in the upper right corner or the lower right corner of the trademark.

TM marks on trademarks do not protect trademarks, which is different from R .. TM is the abbreviation of English TradeMark, which includes both registered trademark R and unregistered trademark directly registered without the approval of the Trademark Office.

registered trademarks can protect their own trademarks from infringement and use by others, and can maintain the reputation and image of goods. In addition, registered trademarks can not only enhance consumers' sense of identity, but also enhance the enterprise's own belief in maintaining brand value, enhance brand image and expand the market in the international market.

Extended information:

Benefits of registered trademarks:

1. Registered trademarks show the unique attributes of goods, which can only be used by enterprises with this trademark in the whole country and even in the world, and no other enterprises can use them without authorization. To a certain extent, this protects the trademark of the enterprise from infringement and protects the value of the brand from theft.

2. Registered trademarks can also form a unique brand image. Anywhere, as long as you see such trademarks. It can remind consumers of this product and create a certain sense of market identity.

3. Registered trademarks can be used as an opportunity to conduct international trade, have certain international recognition, and then form a certain international status.

Baidu Encyclopedia-registered trademark

Baidu Encyclopedia -TM