Group promotional video copywriting

Creative conception

1. Shuangdeng’s basic function is to provide services for the communications industry, new energy smart electronics, and electric vehicles. In the case of energy storage provided by industry and electric power, we abstracted out two keywords - "storage"

2. Our social function is to reduce dependence on oil, reduce the use of coal, and reduce To destroy the earth, reduce pollution, increase the scope of clean energy development, increase the efficiency of clean energy development, and increase care for the living environment, we have abstracted two keywords - "reduce and increase"

3. Our position in the industry is that the Shuangdeng Group is the only environmentally friendly enterprise in the industry and the first "China Famous Trademark" in the industry. We have abstracted the keyword "?"

What kind of symbol can simultaneously represent the basic function of "storage" and the social function of "reduction and increase" of social status? And it can be both physical and spiritual, not far-fetched?

Visual symbols

Use - as the visual symbol of the Shuangdeng image to develop creativity

1?. - is storage

Storage sunshine , storage capabilities, storage technology, storage talent, storage practice, storage love, storage future.

2?. "-" represents increase and decrease

The coverage of the signal is increasing and the cost of procurement is decreasing (communication-? Optical complementary system)

Customer choices are increasing and operating costs are decreasing (new energy areas)

Brightness is increasing and waste is decreasing (street lights)

Stability is increasing and risks are decreasing (services )

Saving increases pollution while reducing (zero pollution? production)

3?. It can also be written in our Chinese characters?

It can be The only one that represents the unique advantages of our company