Founded in March 1999, Baixian Duoge Bashan Baixian Duoge Garment Trading Co., Ltd. is a large-scale modern enterprise integrating garment design, production and sales, with more than 2,000 employees and a newly-built Baixian Duoge Garment Industrial Park of more than 20,000 square meters. After more than six years of development, the company has set up management centers in major cities such as Beijing, Shanghai, Tianjin, Taiyuan, Wuhan, Shenyang, Harbin, Chongqing and Changsha, and has more than 600 specialty stores in more than 30 provinces, municipalities and autonomous regions. Our products have passed the ISO900 1:2000: 2000 quality certification system. In 2000, it was recognized as a "best-selling brand in Jiangsu market" by People's Daily, Jiangnan Times, Jiangsu Market Anti-counterfeiting and Premium Protection Supervision Office and Jiangsu Commercial Market Research Information Network Workstation. In the same year, it was also rated as "Zhongshan Advanced Private Enterprise" by Zhongshan Municipal People's Government; 200 1 was rated as "product quality trustworthy enterprise" by Zhongshan administration; In 2002, it was rated as "honorary taxpayer" by Shaxi government; In 200 1 and 2002, it was rated as "Top Ten Casual Clothing Brands in Shaxi" twice; In 2002, the authoritative survey of China United Chamber of Commerce showed that "the comprehensive share of Baixian Duoge T-shirt 200 1 ranked in the top 65438+00 of similar products for three consecutive years"; In 2003, FEEL% Baixianduoge was awarded Guangdong Famous Brand Product, Guangdong Famous Trademark, Guangdong Customer Satisfaction Service, Guangdong Customer Satisfaction Product and Guangdong Top Ten Enterprises of Leisure Clothing, and FEEL 100% Baixianduoge was also awarded by China Fashion Designers Association. In February, 2004, it was awarded the certificate of "Top 10 Enterprises of Major Commodity Sales in China in 2003" and "Priority Purchase and Sales of Products" by China Business Federation. In 2004, it was awarded as "China recognized best-selling brand" by China Famous Brand and Market Strategy Promotion Committee; In 2004, it was rated as "National Key Enterprises of Township Enterprises Creating Famous Brands in 2003" by the Ministry of Agriculture; In June, 2004, 5438+00 was awarded the "Enterprise that abides by contracts and keeps promises for three consecutive years" and the "Outstanding Contribution Award of Industrial Aggregate in 2004"; From June, 5438 to February, 2004, it was awarded "Outstanding Private Enterprise in Zhongshan City-Glorious Star"; In March 2005, China Garment Association won the "Public Nomination Award for Clothing Brands in China" and was also awarded the "2004 Zhongshan Integrity Unit" in the same year. In order to implement the guiding ideology of brand-driven strategy put forward by AQSIQ and establish the development policy of rejuvenating enterprises through quality, Baixian Duoge Clothing Trading Company strictly follows the system and requirements of modern enterprises, implements brand-name strategy and strengthens the people-oriented concept. At the beginning of 2002, our company hired "Top Ten Designers in China"-Wang Yutao as the design director of "FEEL 100% Hundred Fresh Songs". Wang Yutao graduated from Tianjin University of Arts and Crafts, and studied under Sumitomo Sasaki, a professor at Japanese Institute of Culture and Fashion. His works have won many awards in the National Professional Fashion Design Competition. Wang Yutao's joining has made a vivid annotation for the company's "famous teacher" strategy, and it is also a vivid portrayal of the company's implementation of brand-name projects. Wang Leehom, a famous singer, was invited as the image ambassador of "F 100% Hundred Fresh Songs" and signed the contract in Beijing on June 28th, 2004. Inject the healthy, youthful and energetic young image of Wang Leehom into the brand, so that the brand of Baixian Duoge is closely linked with the name of Wang Leehom, adding luster to the product and the company. With the progress of science and technology, the scientific and cultural content of brands is getting higher and higher. To maintain the vigorous vitality of brand products, we must constantly carry out scientific and technological innovation. With the approval and support of relevant government departments such as Zhongshan Economic and Information Bureau, on June 5438+ 10/2, 2003, "Baixian Duoge Enterprise Technology Center" was officially put into operation, and the most advanced and widely used Gerber professional clothing CAD/CAM system and equipment in the world were introduced with huge investment, which integrated theoretical teaching with actual production with high accuracy. This major move has inserted the wings of science and technology for the company's brand take-off, and it is another major move for the company to implement the strategy of famous factories, famous brands and famous teachers. The company's products are exquisite in materials, fashionable and exquisite in technology, and sell well at home and abroad. Quality is the life of an enterprise, and the company pays special attention to every link in the production process, and makes a good article in every stitch, every line and every working procedure, which can be described as "checking at every level and setting up cards at every level". The fabric is sent to the company for re-inspection, and the thread should be sewn; In addition to the director, there are also deputy directors in each process. In order to optimize the quality, we organized the introduction of a complete set of production lines worth 25 million yuan, and hired senior technicians with 20 years of rich experience to regularly guide the factory to strictly control the product quality. At the same time, the company handles every link in the production process. Based on nuances, avoid any flaws and make every effort to create fine products. According to the investigation of authoritative departments, the market share of leisure clothing series products of Baixian Duoge Company in the same industry in China is 9.5%. In June, 2002, 5438+ 10, China Business Federation publicly announced that according to the statistics of commodity sales of large retail enterprises in China, the comprehensive market share of "Feel 100%" brand T-shirts in 200 1 year was in the first place of similar products 10 for three consecutive years. In February 2004, it was awarded the certificate of "Top Ten Enterprises in China in 2003" and "Excellent Products for Purchase and Sale" by China Business Federation. In 2004, it was awarded as "the best-selling brand recognized in China market" by China Brand and Market Strategy Promotion Committee. Although the enterprise has won many honors, it has never stopped pursuing "a hundred fresh singers". "Xiu Yuan has a long way to go, and I will search for it from top to bottom", which is also the common belief and ideal of every "hundred fresh and many singers". We will actively demand ourselves with stricter standards. In the next few years, we will continue to explore Hong Kong, Macao and Taiwan and foreign markets and actively participate in competition in foreign markets.