1. Goodwill: Goodwill refers to intangible assets acquired by an enterprise due to factors such as brand, reputation and customer relationship. , reflecting the reputation and market position of the enterprise. Zheng Da prefabricated vegetables have a high brand awareness and reputation in the industry, so its goodwill is one of its important intangible assets.
2. Copyright: Zheng Da's intellectual property rights such as product design, trademarks, patents and software are all part of its intangible assets, which can protect the innovation achievements and technological advantages of enterprises and improve their market competitiveness.
3. Customer relationship: Zheng Da Cooked Food has a broad customer base, and these customer relationships are part of its intangible assets. By establishing close cooperation with customers, Zheng Da Cuisine can better understand the market demand and customer demand, improve product quality and service level, and thus improve the market share and income level of enterprises.
4.R&D capability: Zheng Da Cuisine has high technical strength and innovation capability in product R&D, and these R&D capabilities are part of its intangible assets. Through continuous technological innovation and product upgrading, Zheng Da prefabricated dishes can improve the quality and competitiveness of products and further consolidate their market position.