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“Ele.me” sues “Ele.me”? What’s the conflict between the two?

Literally speaking, there seems to be no difference between Ele.me and Hungry, and sometimes we often pronounce Ele.me as Hungry. But what we didn’t expect now is that Ele.me has finally gained a foothold on the food delivery platform. But he was hungry and opportunistic to use his years of hard work to make a fuss.

In fact, many netizens nowadays like to order takeout very much, because takeout really makes our lives more convenient. Life is very stressful nowadays, so everyone doesn’t have time to cook for themselves, so they can only order takeout. It can be said that the two well-known food delivery software are Meituan and Ele.me. Ele.me’s ability to be well-known in the food delivery industry is indeed a result of his very hard work.

But now Ele.me is using clever ways to take advantage of Ele.me’s hard work. I think this is a very wrong behavior. Ele.me used some similar words to register the company, thus stealing many of Ele.me’s customers, so Ele.me directly sued Ele.me. Are you hungry? This kind of behavior has already confused the eyes of the public, and they just want to use this method to make more money.

But what we need to know is that if a person can achieve this behavior, he must have put in a lot of effort. If he uses such a sneaky way to seize other people's efforts, then it is definitely not true. Will be liked by the public. So now Ele.me was fined 10,000 yuan because it registered the same name as Ele.me.

Although the 10,000 yuan is very small, for netizens, this approach is indeed a bit disgusting. If you want to start a company, then you definitely need to use your own mind and find something that attracts the audience's attention, rather than directly attracting customers in this way. We can actually see the contradiction between the two literally. Are You Hungry uses homophony to confuse the audience's eyes?