According to the "2019 BrandZ Top 100 Global Brand Value" ranking, Amazon has a brand value of up to 315.5 billion U.S. dollars, making it the most valuable brand in the world. Brand is a powerful tool for enterprises to participate in market competition and is the foundation of enterprises. Priceless treasure. Therefore, there is no doubt about the importance of trademarks. Many people will register trademarks, which has also led to the proliferation of trademark squatting. Is a trademark registered once and for all? The answer is no. The State Intellectual Property Office will specifically suppress maliciously registered trademarks. , the act of using a registered trademark, therefore, it is necessary to understand the precautions for international trademark registration.

The Trademark Law stipulates: If a registered trademark becomes the common name of the goods approved for use or is not used for three consecutive years without justifiable reasons, you may apply to the Trademark Office to cancel the registered trademark. Therefore, enterprises should use the trademark as soon as possible after registering the trademark, and pay attention to retaining evidence of use (production, processing, sales contracts, etc.) to prevent being "withdrawn".

What are the precautions for international trademark registration?

When using a trademark, no changes are allowed

If a user of a registered trademark changes or changes the name, address or other registration information of the registered trademark on his own during the use of the registered trademark, he shall be subject to The local industrial and commercial administration department shall order corrections. If corrections are not made within the time limit, the trademark office shall revoke it.

Therefore, when we use a trademark, we must ensure that the trademark logo is consistent with the trademark logo approved and registered at that time. It can be enlarged in proportion, but the font of the trademark cannot be changed at will.

After the trademark registration information changes, the trademark should be changed

If it is necessary to change the name, address or other registration matters of the registrant, the registered trademark must submit a change application. Therefore, once your business name or address changes, you must apply for a trademark change as soon as possible.

Trademark licensing must be filed first

If authorizing others to use its registered trademark, the licensor shall file it with the Trademark Office and the Trademark Office shall make an announcement. Unregistered trademark use permission shall not be used against bona fide third parties. A trademark owner may sign a trademark licensing contract with others to license others to use its registered trademark. A party that is authorized to use another person's registered trademark should urge the trademark owner to go to the Trademark Office for trademark license filing in a timely manner.

After a trademark is registered, it is necessary to monitor the emergence of similar trademarks for a long time and file objections in a timely manner

Many companies will monitor the trademarks after successfully applying for a trademark in order to promptly discover the same or similar trademarks as their own. Similar trademarks. If the trademarks are similar, the trademark owner should file an objection as soon as possible to protect his legitimate rights and interests from being infringed.

To expand the scope of use of a trademark, re-registration is required

Registered trademarks must be applied for separately according to different categories of goods or services in accordance with relevant regulations. If a trademark needs to be used in other categories of goods or services, it must apply for registration separately.

Trademark renewal time must be timely

If the registered trademark expires and needs to be continued to be used, the trademark registrant shall go through the renewal procedures in accordance with regulations; if it fails to do so after the expiration date, six months may be granted "Extension period". What are the conditions for international trademark registration application? Do you know? The validity period of each updated registration is 10 years, calculated from the expiration date of the previous updated trademark. If the renewal procedure is not completed after the expiration date, the registered trademark It will be cancelled.

The above is all the notes on international trademark registration. I hope it will be helpful to you. Notes on international trademark registration