2. Fake goods
3. Dealers collude in goods, resulting in the problem of low price and disorderly price.
Solution: There are three main ways to control and deal with the above infringement problems by making complaints on Taobao's intellectual property rights protection platform:
1. Complaints about intellectual products. Or highlight the use of the company's trademark LOGO, directly complain in the name of infringement of intellectual property rights, and the processing result: the store will deduct 2 points, the product link will be deleted, and the transaction will be cleared
2. If the product does not appear in the company's official website or flagship store, directly complain as unproductive, and the processing result: the store will deduct 2-12 points, the link will be deleted, and the transaction will be cleared. 3. The fake purchase appraisal is mainly aimed at selfies and fakes. Then issue a fake appraisal report and make a complaint in the name of fake goods. The result: the store will deduct more than 12 points, the store will be closed for 7-14 days, the link will be deleted, and the transaction will be cleared. All complaints above 1 and 2 can be withdrawn, and there will be no impact on the complained store after the withdrawal.
3 It is not recommended to withdraw, because it will affect Taobao's score on the store, and if the score is too low, it will affect the period and result of later rights protection. The above three treatment methods can effectively deal with shops selling on Taobao in the name of company brand, achieve the effect of control, establish a stable e-commerce environment, and get rid of some shops selling fake goods and unwilling to cooperate with malicious competition at low prices. I hope this scheme can help friends who are currently troubled in this area.