1. Regional advantages in developing the green food industry

Heilongjiang Province’s excellent natural conditions have become its innate advantages in vigorously developing the green food industry. It is understood that due to the long winter in Heilongjiang, there are few pests and diseases, the soil has a long dormancy time, and the soil is fertile. Therefore, the amount of chemical fertilizers used accounts for only one-seventh of the amount of chemical fertilizers used in the south. There are also varieties unique to cold areas such as Acanthopanax and Mushroom. The green food in Heilongjiang Province has high nutritional value and few pests and diseases, and is very popular in the market.

2. Promote the construction of marketing channels

It is understood that in order to create diversified three-dimensional marketing channels, Heilongjiang Province has established the "Heilongjiang Green Food Trading Center" and conducts annual sales in the name of the provincial government. Green and organic food industry expos will be held in important central cities such as Harbin, Beijing, Shanghai, Guangzhou and Hong Kong. At the same time, there are plans to organize green food companies to participate in 8-10 most influential expos at home and abroad every year, and set up a separate green and organic food exhibition area or pavilion in Heilongjiang Province. Establish a nationwide marketing network through four channels: flagship stores, chain stores, mainstream supermarkets, and e-commerce networks.

3. Build an advantageous brand

Heilongjiang Province highlights the overall effect and strengthens the overall brand through unified name, unified theme, unified image, unified external publicity and reporting, unified fund subsidy standards, etc. Impact, under the big brand of "Green Food Province No. 1", a cluster effect is formed, creating a high-quality environment for every small brand of enterprises and products. Promote more large companies and more high-quality, especially landmark products, to the world through the Hong Kong market, and let the government build a platform to boost corporate brand building.