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Does trademark registration have to go through an agency?

Trademark registration does not require an agency. It has two registration methods:

One is to go to the State Trademark Office (the office is in Beijing) to handle trademark registration matters (China’s Trademark Law allows citizens to apply for trademarks directly to the Trademark Office of the State Administration for Industry and Commerce) registration application).

Another way is to entrust an experienced trademark agency organization to provide you with trademark agency services. This will save you a lot of time and energy. Of course, the other party will charge corresponding service fees.

Benefits of trademark registration:

1. It is easier for consumers to recognize the brand and shop.

2. The trademark registrant has the exclusive right to use the trademark and is protected by law.

3. Through trademark registration, you can create a brand and occupy the market first.

4. A trademark is an intangible asset and its value can be evaluated.

5. Trademarks can be transferred, licensed to others, or pledged to realize their value.

6. Trademark is also a necessary condition for quality inspection, health inspection, bar code, etc.

7. Local industrial and commercial bureaus at all levels supervise the quality of goods and services through the management of trademarks.

Trademark registration process:

Trademark inquiry (within 2 days)→Application document preparation (within 3 days)→Submit application (within 2 days)→Pay trademark registration fee→Trademark form review ( 1 month)→Issuance of trademark acceptance notice→Trademark substantive examination (12 months)→Trademark announcement (3 months)→Issuance of trademark certificate. (The new Trademark Law was implemented on May 1, 2014, and the trademark substantive examination period is 9 months.)

Pay the fees:

The official application fee for one trademark is 600 yuan, you can Select 10 categories of goods or services. If there are less than 10 categories, an official fee of 600 yuan will still be charged. If there are more than 10 categories, an official fee of 60 yuan per category will be charged.

Before October 1, 2013, the official fee for each application for providing a trademark registration certificate was 1,000 yuan.

It was adjusted to 800 yuan per application on October 1, 2013.

The price will be adjusted to 600 yuan per item until October 15, 2015.

If a trademark agency is entrusted to handle the matter, the applicant shall pay the trademark registration certificate official fee and agency fee to the trademark agency. The trademark registration certificate fee collected by the Trademark Office will be deducted from the advance payment of the trademark agency. .

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