The incident of Simba selling fake goods reversed again, and the brand apologized. Tonight, YPL apologized to Simba: the trademark authorization dispute involved has been properly resolved. Once again, questioning Simba's selling fakes is over. The incident of Simba selling fake goods reversed again, and the brand apologized.
Simba's selling fakes has turned over again, and the brand apologizes 1. Recently, the news that "it is suspected that Simba sold fake yoga pants for more than 6 million overnight" triggered a heated discussion among netizens, and the Simba team and the brands involved successively issued statements in response to this matter.
On the evening of April 23, YPL, the brand involved, posted a message on its official account to apologize to Simba, saying that it had been properly resolved and apologized for the impact on related companies, netizens and Simba.
The following is YPL's statement on promoting product authorization in Xinxuan live broadcast room:
Recently, the "unofficial authorization of YPL pants promoted by Xinxuan Live Room" has attracted attention.
Therefore, the trademark authorization dispute involved in this matter has been properly resolved.
We apologize for the impact on related companies, netizens and Mr. Xin Youzhi.
We both cherish our brand very much, and we will continue to have in-depth communication with the relevant parties of this incident, and strive to minimize the impact of the incident on the brand and Mr. Xin Youzhi.
Thank you again for your attention.
Subsequently, the official account of Xinxuan also responded in the comment area, thanking the users who have always believed in Xinxuan. We will, as always, stand with the vast number of users, continue to adhere to the highest principle of "quality first, consumer rights first", and spare no effort to bring you products and services with the highest cost performance.
Review the whole event process:
On April 18, a consumer reported that Simba and its anchor were suspected of selling counterfeit YPL yoga pants in the live broadcast room, and the sales exceeded 6 million yuan overnight. According to public information, YPL is a brand registered by Australian Health Industry Co., Ltd. in the State Administration for Industry and Commerce, and is positioned as the trend leader of a new generation of functional sportswear.
On April 22nd, YPL, the brand involved, issued a statement saying: The products sold by the anchor of Xinxuan team "Dandan" in the live broadcast room do not belong to YPL sales category, and the product packaging involves plagiarism. The responsibility of the product distribution company and the production company will be investigated according to law, and their legitimate rights and interests will be safeguarded through legal means.
On the evening of April 22, Xinxuan's official account issued a statement saying that the brand "Harbin Aoshengyuan Trading Co., Ltd." provided Xinxuan with an authorized link and related certification materials. If there are violations of laws and regulations, Xinxuan will be held accountable according to law, and Xinxuan will always stand with consumers.
In the early morning of April 23rd, YPL Sports Fashion official account issued a statement saying: "YPL trademark of counterfeit products belongs to our company", and posted relevant trademark registration certificate and trademark transfer certificate; Some documents mentioned that the registered trademark of "a company in Harbin" is a self-created graphic logo, which is very different from the products sold. At the same time, the statement said that YPL's official statement channel is "YPL Sports Fashion" official micro, and some online accounts involve other stamped documents of the publishing company, which will be strictly investigated.
On April 23, Xinxuan Group released the preliminary investigation results, saying that the dispute was caused by the dispute before and after the trademark transfer of the trademark holder, not a fake. All consumers who buy YPL products through Huang Xiao Auto's link in the Xinxuan live broadcast room will get a full refund.
On April 23, YPL responded that it has never had any business cooperation with Harbin Shengyuan Trading Co., Ltd., and there is no trademark authorization; The power of attorney mentioned by Xin Xuan is a forged official seal, and the forger will be investigated for legal responsibility.
On the evening of April 23rd, YPL posted a post apologizing to Simba on its official account, saying that it had been properly resolved and apologized for the impact on related companies, netizens and Simba.
Simba's selling fakes turned around again, and the brand apologized. Recently, Simba was exposed to selling fakes, which triggered a heated discussion among netizens. Just now, YPL sports fashion products released the latest statement: Recently, the issue of "YPL pants promoted in the newly selected live broadcast room are not officially authorized" has attracted attention. Therefore, the trademark authorization dispute involved in this matter has been properly resolved. We deeply apologize for the impact on related companies, netizens and Mr. Xin Youzhi.
Yesterday, according to Jiupai news report, Simba and its anchor "Dandan" appeared in the webcast room and brought a product called "YPL Sunscreen Pants". After placing an order, some consumers found that YPL brand officials did not have this product, and questioned that Simba was selling fakes.
In this regard, the brand involved issued a statement saying: The data shows that the order was placed in real time on the same day 10.2 million yuan, and the sales of a single product exceeded 6 million yuan overnight. It is also said that the product does not belong to YPL sales category, and the product packaging involves plagiarism. The responsibility of product distribution companies and production companies will be investigated according to law, and their legitimate rights and interests will be safeguarded through legal means.
In this regard, Xinxuan Company responded last night: According to the materials we have received from the brand, the authorization link is complete, but we are conducting an emergency check on this matter.
Early this morning, YPL Sports Fashion, which questioned Simba's sales of counterfeit yoga pants, issued a statement saying that "YPL trademark of counterfeit products belongs to our company, and some documents mentioned that the registered trademark of" a company in Harbin "is a self-created graphic logo, which is very different from the products sold. Some online accounts involve the release of other sealed documents of our company, and our company will definitely investigate the end! "
This morning, in response to this matter, Xin Xuan said that he had made further verification. The incident was caused by a dispute between the trademark holder before and after the trademark transfer, not a fake.
This afternoon, YPL, the brand that accused Simba of selling fake yoga pants, issued a statement again, saying that it had never had any business cooperation with Harbin Aoshengyuan Trading Co., Ltd., and there was no trademark authorization. Xin Xuan took out the sealed power of attorney, which is a forged official seal, and the counterfeiter will be investigated for corresponding legal responsibility.
Tonight, YPL apologized to Simba: the trademark authorization dispute involved has been properly resolved.
Once again, questioning Simba's selling fakes is over.
Simba's selling fakes has reversed again, and the brand apologizes. 3 YPL apologized for the controversy caused by the live broadcast of Xinxuan without official authorization, saying that it was a trademark authorization dispute within the brand and had been properly resolved. YPL sincerely apologizes to relevant companies, netizens and Mr. Xin Youzhi.
Simba once again fell into the "selling fakes" storm.
Previously, YPL brand in Weibo @YPL Sports Fashion publicly questioned that Simba's apprentice balls were selling fakes in the live broadcast room, and sold more than 6,543,800 pieces at the price of 63 yuan/piece, and the illegal sales amount exceeded 6 million yuan.
The YPL brand said that it was confirmed that the "YPL sunscreen pants" sold in the live broadcast room were not officially authorized and did not belong to YPL brand products, and their legitimate rights and interests would be safeguarded through legal means.
On the evening of 22nd, Weibo, the official of Xinxuan, issued a statement in response, saying, "At present, we have launched an emergency verification. After preliminary verification, the brand Harbin Aoshengyuan Trading Co., Ltd. provided our company with the authorized link and related written materials. However, we are still conducting further rigorous verification of these materials to ensure the authenticity, completeness and accuracy of brand-related materials. "
In the early morning of April 23rd, regarding the official Weibo statement, Sina Weibo @YPL Sports Fashion reissued a statement saying that a document mentioned that the registered trademark of "a company in Harbin" was a self-created graphic logo, which was quite different from the products sold; Some online accounts involve the release of other sealed documents of our company, so we must strictly investigate them!
On the morning of April 23rd, Weibo, the official of Xinxuan, once again responded that after verification, it was found that the incident was caused by a dispute before and after the trademark transfer, not a fake. Harbin Aoshengyuan Trading Co., Ltd., a related party, has provided it with brand authorization links and materials.
The "fake bird's nest" incident caused a sensation.
It is worth mentioning that this is not the first time that Simba has been involved in the "selling fakes" storm. On June 5438+065438+1October 19, 2020, professional counterfeiter Wang Hai released a test report, and an article said: After testing, @ Xinxuan official Weibo @ Xinyouzhi xyz's flavored drink in the bird's nest fool fan was sugar water. According to the test results, the sucrose content of the product is 4.8%, while the carbohydrate in the ingredient list is 5%, which proves that the product is sugar water.
On June 20, 2020, 165438+ Xinxuan official Weibo responded that the quality inspection report provided by Wang Hai contained sialic acid, a component of bird's nest; If consumers are not satisfied with the products, they can apply for a refund from the merchants.
On June 27th, 2020, 165438+ Simba said in Weibo that when the bird's nest products of "Zhi Ming" brand were promoted and sold in Xinxuan Live Studio, there were indeed exaggerated publicity, and all the products sold in Xinxuan Live Studio would be recalled, with one refund and three compensation.
On February 23, 2020, at 65438, Guangzhou Municipal Market Supervision Bureau reported the investigation and handling of the incident of "Simba live broadcast of instant bird's nest with goods". The two companies involved were fined 2.9 million yuan for misleading commercial propaganda and defective product labels.
65438+On February 23rd, 2020, Aauto FMCG e-commerce also released the handling method of the syrup bird's nest incident. From now on, the account of the anchor "Normal University Beauty" will be suspended for 60 days; Xin Youzhi, the head of Heyi Company, who had improper words and deeds in the live broadcast room after the incident, closed his personal account for 60 days.
At the same time, 27 e-commerce anchors of Heyi Company and its affiliated companies, such as Sister Cat, Chu Xuerui, Dan Xiaodan's pen pal, Chen Xiaoshuo, Jeff, Da Shao, Zhao Mengche, An Ruoxi, Angel Anjiu, were suspended for rectification 15 days, and the company was required to organize its e-commerce anchors to carry out relevant training and study.
On the evening of April 9, 20265438+0, when the live broadcast of Simba's apprentice Maruko came to an end, Simba suddenly made a live broadcast connection and told the news that the minister had withdrawn from the game with alcohol, which triggered a heated discussion.
However, on the afternoon of 10, Simba explained that "I retired" when he broadcasted his trumpet "See you on the 27th, Simba, etc." It's faster in the car. He said he wanted to encourage the ball to be broadcast live every day and take good care of the goods, because he pushed it out himself. "I'm retiring" was his last sentence when he quit Lianmai Live. "If I really retire, I will add a popular sentence on the Internet:' I am retired, and this retirement is a lifetime'".