Yes! Its influence and popularity are still very high. Basically, when choosing a sports brand, everyone will think of this brand, and its slogan is also very classic. Many people may have heard the advertisement to be no.1, which is the slogan of Hongxing Erke, just as everyone thinks of charging the mobile phone for five minutes and talking for an hour to know which brand.
hongxing erke belongs to the mid-range or low-end grade. It is a sports brand that is positioned at the ordinary people-friendly level. The prices of clothes, shoes and other products are cheaper than those of most well-known sports brands, so it is generally considered that the grade is not very high. But Hongxing Erke is one of the top 5 brands in China and Asia, with a value of about 21.9 billion, and it is one of the more famous brands in China.
As one of the four big noble sports, Hongxing Erkepin started late in China. As early as 24, when the major domestic sportswear brands were competing for the resources of popular events such as basketball and football, Hongxing Erke had already seen the charm of tennis, and integrated the brand spirit of "TO BE No.1" into tennis marketing, taking it as a spiritual guide and embarked on the journey of tennis marketing.
guided by this spirit, Hongxing Erke first cooperated with ITF International Women's Tennis Organization, and became the sponsor of China clothing brand in international women's tennis series, and then successfully joined hands with Shanghai ATP1 Masters to become its official clothing partner.
Later, she appeared in the ATP Indoor Tournament in Salzburg, Austria, the World Tennis Championships in Abu Dhabi, the Madrid Masters and the ATP Open in Stuttgart one after another, becoming the domestic clothing brand that participated in the world's top tennis events the most.