In Japan, the high price of fruit is due to the importance of its shape and appearance. The fruits seen in department stores or well-known supermarkets are basically unformed. Therefore, the price is higher than that of fruits in discount supermarkets, and the packaging is more exquisite. Apples and other fruits with bad appearance or damage are basically sold in discount supermarkets. Sometimes, they are also sold at special prices and may be squeezed into juice.
The Japanese government supports agricultural development and invests a lot of money in the research, development and popularization of biotechnology. In this small country, Japan has more than 600 agricultural experiments. According to the characteristics of local agricultural cultivation, develop new varieties or improved fruits that are most suitable for local cultivation. The new fruit is sweeter and fresher. For example, the price of black watermelon in Hokkaido is as high as HK$ 47,000.
The quantity of fruit sold in Japan is usually one box or one box, and the price is relatively cheap. This is because the price of Japanese fruit is already very high, and Japanese fruit takes the luxury boutique route. Every box or box of fruit is carefully packed by fruit farmers. In addition, some fruit shops in Japan are very decorative. They combined with desserts to make delicious desserts mainly based on fruits, which attracted more people's attention. When eating fruit becomes a kind of enjoyment, the price will be higher and it will become more acceptable.