By 20 10, Yongan City had established anoectochilus roxburghii planting bases in Hongtian and Xiyang. Among them, Fujian Tianqijian Anoectochilus roxburghii Ecological Industry Co., Ltd. has a total investment of10.60 billion yuan, integrating research and development, tissue culture, planting, production, processing and extraction, with an annual output of 50 million anoectochilus roxburghii and its processing and extraction production line, with a first-phase output of 20 million.
The planting and transplanting scale of Anoectochilus roxburghii in Huangnijia Company has grown to 30-50 million plants, which will drive farmers to plant, develop undergrowth planting, establish a deep processing system for extracting medicinal effective components, and improve the added value of products.
Yongan City, with Huangnijia Co., Ltd. and Fujian Tianqijian Jinlian Ecological Industry Co., Ltd. as the leaders, has established and expanded its marketing network to promote production through sales and ensure sales through production. Yongan, Sanming, Shaxian, Fuzhou, Zhangzhou, Xiamen and Nanping in the province; Outside Jiangxi, Guangdong, Shandong, Anhui, Zhejiang, Shanghai and other provinces (cities) have established sales outlets; At the same time, the hometown blog of China Anoectochilus roxburghii was established in Sina.com, Baidu Post Bar, Youku.com, Tudou.com, Southeast News Network Forum and other major websites to publicize the industrial development, sales network and product mail order of Yongan Anoectochilus roxburghii in China.
Yong 'an City also vigorously develops the sales market of anoectochilus roxburghii, completes the product packaging according to the market requirements, and indicates the trademark, manufacturer's name, address and place of origin, so that anoectochilus roxburghii can smoothly enter the supermarket for sale. At the same time, standardizing the purchase and sale behavior, on the one hand, standardizing the acquisition behavior, requiring leading enterprises to sign grade pricing and protective price contracts with the base for exclusive acquisition, linking the base with growers to ensure the interests of growers. On the other hand, strengthen industry self-discipline, formulate the management system of sales outlets, standardize the operation of sales outlets, implement unified management of personnel, price, cost, brand, procurement and transportation, and form an integrated management model of production, supply and marketing.