Haier Group's trademark "Haier Brothers" means that the company can be as energetic as children and have an infinitely bright future. Haier

The Haier Group takes root in the budding hearts of children and guides them to purchase brands under the Haier Group when they grow up, thus laying a solid foundation. Anyone who watched "Haier Brothers" when they were children, and now sees the two children wearing underwear on home appliances, will immediately know in their minds that they are Haier Group brands. In 2005, Haier's new design emphasized the sense of the times. Each stroke of Pinyin is more concise than before, with 9 strokes. The "a" has been reduced by one bend, which means that Haier people have set their sights on the goal and will not look back; the "r" has been reduced by one branch, which means that Haier people are determined to move forward and forward. shake. The new logo launched by Haier means that Haier is standing at a new starting point. This new starting point is to defeat oneself, break the balance, start over, and strive for greater development.