Details are as follows:

1, provide the brand name, and then search.

2. Application for trademark registration, filling in the category of application and goods/services;

3. The Power of Attorney for Trademark signed/sealed by the applicant;

4. The applicant shall submit a clear copy of the business license (stamped with blank seal), and the individual shall submit a clear copy of the ID card and a copy of the business license of individual industrial and commercial households (stamped with blank seal).

5. "Brand" is intangible assets; "Brand" means popularity. With popularity, there will be cohesion and diffusion, which will become the driving force for development. Enterprise brand is the cell of urban economy and the driving force of urban economy. And the construction of enterprise brand, first of all, should take honesty as the first. Without integrity, "brand" is out of the question. Secondly, the construction of enterprise brand should be based on honesty, with product quality and product characteristics as the core, so as to cultivate consumers' reputation consciousness, and the products of enterprises can have market share and economic benefits. Brand building includes brand positioning, brand planning, brand image, brand proposition and brand values.

6. Clarify the strategic objectives of brand association. The responsibilities and work contents of brand building mainly include: formulating a brand identification system with brand core values as the core, then using the brand identification system to command and integrate all the value activities of enterprises (what is presented to consumers is marketing communication activities), at the same time optimizing efficient brand strategy and brand structure, constantly promoting the appreciation of brand assets, and making brand assets play the greatest role.

legal ground

the trademark law of the people's republic of china

Article 4 If a natural person, legal person or other organization needs to obtain the exclusive right to use a trademark for its goods or services in production and business activities, it shall apply to the Trademark Office for trademark registration. The provisions of this Law on commodity trademarks shall apply to service trademarks. Article 10 The following signs shall not be used as trademarks:

(a) the same as or similar to the national name, national flag, national emblem, national anthem, military flag, military emblem, military song and medal of People's Republic of China (PRC), and the same as the name, symbol, place name or the name and figure of the landmark building where it is located;

(2) identical with or similar to the name, national flag, national emblem or military flag of a foreign country, except with the consent of the government of that country;

(3) identical with or similar to the name, flag, emblem, etc. Intergovernmental international organizations, except with the consent of the organization or not easily misleading the public;

(4) identical with or similar to the official marks and inspection marks indicating the implementation of control and guarantee, unless authorized;

(5) identical with or similar to the names and symbols of the Red Cross and Red Crescent;

(six) with ethnic discrimination;

(seven) deceptive, easy to make the public misunderstand the quality or origin of goods;

(eight) harmful to socialist morality or other adverse effects.

Geographical names of administrative divisions at or above the county level or foreign geographical names well known to the public shall not be used as trademarks. However, unless the place name has other meaning or is part of a collective trademark or certification trademark; Registered trademarks using geographical names shall remain valid.