Requirements for opening a Taobao store for the first time: When opening a Taobao store for the first time, you should first determine the grade of the goods you sell.

2. Customize or purchase store templates to match the products sold, then process and classify the product information and upload the works to position and classify the products. If the positioning price is high, we need to start from the customer's perspective. What can customers get for how much money they pay? Or how much information is described in the baby we sell, whether it can make customers accept the product, or it seems to exceed the price.

3. Upload good products and then improve the reputation

The reputation of a newly opened store is zero. When customers visit the store, the reputation is the top priority and is the key factor for placing orders. . You can’t go too far to increase your reputation all at once. Basically, it only takes one diamond.

4. Choose the promotion platform of the store

To improve the reputation, you need to choose the promotion platform of the store. Currently, the popular platforms include forums, communities, search, Weibo, groups, and entities. , Q&A and other platforms. Register your store name on these platforms, then select the keywords of the product and submit them to all search engines so that the search engines can search them.

5. Always analyze the market and customer psychology and adjust the marketing plan

Marketing has to be done. Rigid marketing will kill the business. Marketing will not be able to grasp the market direction and customer psychology. It will have the corresponding effect and the business will not improve. It is necessary to analyze the market regularly, seize opportunities, carry out regular and irregular promotions, and use low-priced products to introduce customers to high-end stores. Because people have a sense of self-protection, it is easy to think of their own when seeing high-priced products. A pocket bag will lead the customer into a space of self-protection. It’s not that the customer can’t afford it, she’s just afraid that what the customer sees or learns isn’t worth it.

6. Continuously repair the store

Beautiful pictures will automatically attract people's attention and arouse the desire to buy. The goods in the online store are not like real goods, and they are very different in reality. It is difficult to do because it requires a lot of money or material resources, but it is very easy to do online. As long as you spend some brainpower, you must do it without the best, only better. The inspiration for decoration comes from real life or other beautiful things.

(Quote: On the business model of Taobao stores)

Extended information:

Taobao mall stores

1. It is a brand/manufacturer , must provide:

Enterprise qualifications: The applicant must hold a mainland enterprise business license and tax registration certificate

Brand qualifications: The applicant must hold a Chinese trademark certificate (trademark acceptance notice) Book)

Service qualifications: Applicant companies must comply with the "Taobao Mall" 7-day no-reason return and exchange service standards, provide formal sales invoices, point activities and other service standards.

2. I am an agent and must provide:

Enterprise qualifications: Applicants must hold a business license and tax registration certificate

Brand qualifications: formal Brand authorization letter

Service qualifications: The applicant company must comply with the "Taobao Mall" 7-day no-reason returns and exchanges, provide formal sales invoices, point activities... service standards.

Taobao Wuming Liangpin store

1. Passed Wuming Liangpin merchant certification

Wuming Liangpin entrusts a third-party certification agency to certify the qualifications of Liangpin merchants. The certification by an authoritative third-party organization is safe and reliable, and the certification process is rigorous and strictly controlled.

There are two types of merchants: brands and suppliers

Merchant provides materials: after the material verification is passed, Wumingliangpin will also conduct the following audits to ultimately decide whether the merchant has passed the certification;

1) Make a comprehensive judgment on the supplier's production capacity based on the operation strategy of the corresponding industry. If necessary, the merchant will be asked to provide samples for further review.

2) If necessary, Suppliers conduct door-to-door on-site verification.

Customer instructions: (All document images and text must be clear)

1) Wumingliangpin will entrust a third-party certification company to audit the merchant’s qualifications , and issue an audit report on whether it has passed;

2) Merchants must prepare all the review materials in accordance with Wumingliangpin’s requirements and send them to Wumingliangpin. "Self-Declaration of Authenticity of Merchant Materials" (click here to download) is a commitment document by merchants on the authenticity of the materials provided. Merchants who sign the "Self-Declaration of Authenticity of Merchant Materials" must bear corresponding legal responsibility for the authenticity of the materials submitted.

3) All submitted materials must be stamped with a red official seal, and copies of the official seal are invalid.

4) Regardless of whether the application is passed or not, the audit fee will not be refunded. For merchants that fail the review and apply for re-examination, the re-examination fee will be charged according to the general new merchant review fee.

5) Merchant certification fee: 200 yuan/home. If the certification progress is affected due to inconsistent information, the certification company will verify the payment once. If multiple reminders are invalid, the application will be deemed to have failed and the fee will be charged. No refunds will be given.

Note:

1. Necessary materials must be provided, and copies of the required materials must be stamped with the official seal; otherwise the authentication will directly fail;

2. Yes Please provide as many materials as possible when selecting materials, which will help you pass the merchant certification quickly and smoothly;

3. Please send the above materials to the good product investment group. The postal code is: 310099.

2. Pass the WUMING Liangpin product certification

WUMING Liangpin entrusts a third-party certification agency to strictly control the product quality of Liangpin merchants. Goods that pass the review are given a unique certification mark, thereby enhancing consumer confidence and allowing consumers to buy with confidence. Product Certification

Instructions for Wumingliangpin product certification:

1. Comply with Wumingliangpin product release categories (excluding food and health products, books and audiovisuals, virtual recharge, services, etc.);< /p>

2. The merchant’s product brand is not in the restricted brand reference catalog released by Wumingliangpin;

3. Non-branded products focus on product quality;

4. Strictly prohibited Counterfeit, counterfeit, or substituted brand products.

5. The products sold by BESTORE stores must also meet the business scope of the business license applied for.

Note: "Reference Catalog of Wuming Liangpin Limited Brands" "Wuming Liangpin Product Certification Standards and Fees"

3. Confirm acceptance of the "Wuming Liangpin Service Agreement", "Alipay Deduction Authorization Letter", "Alipay Points Service Agreement", "Credit Card Payment Service Agreement", "Liangpin Commitment", register as a Taobao user and open an Alipay account to use Alipay services .

Four. Merchants join the "Consumer Protection Service's "7-Day No Reasons Returns and Exchanges" Service Rules"; the "Consumer Protection Service's "Lightning Shipping" Service Rules".

5. Wumingliangpin store must be a newly registered store on Taobao. If the merchant already has a Taobao store, the products sold in the newly opened store cannot be the same as those in the old store.

6. Contents of passing the Wumingliangpin opening review:

1. If a non-corporate legal person operates a Wumingliangpin store, it must provide the company's "Power of Attorney" (with official seal)

2. Store decoration quality

3. Pass merchant certification

4. Pass product certification (there is no limit on the number of products released, but the products sold on the shelves must pass product certification)

Taobao Market Store

Taobao Market store requires Taobao registered users to undergo real-name authentication to create a store for free.

Reference materials: Taobao store-Baidu Encyclopedia