1. Huaihai
The electric tricycle industry has developed since 21, and its course is only 16 years. However, Huaihai electric vehicle brand has a 41-year history of development, and a brand with a longer history than the electric tricycle industry is naturally famous for its brand awareness.
In addition, Huaihai Electric Vehicle launched the "Love Schoolbag" for three consecutive years to help left-behind children and poor students, and the "Helping Wheat Harvest" for three consecutive years to help agriculture, rural areas and farmers, which made Huaihai Electric Vehicle brand widely known among the main consumers of electric tricycles.
2. Zongshen
I believe that consumers who have bought motorcycles will not be unfamiliar with Zongshen brand. The development of Zongshen vehicles under Huaihai Holding Group is almost synchronized with the development of the industry, but thanks to the popularity of Zongshen brand among motorcycle users, Zongshen electric vehicles also enjoy high popularity among electric tricycle consumers.
In p>213, at the celebration of the 1th anniversary of the establishment of Zongshen Electric Vehicle, Zongshen signed Zhang Guoli as its brand image spokesperson, and with the popularity of Zhang Guoli among the users of electric tricycles, it exploded the brand popularity in one fell swoop.
3. Jinpeng
Although the brand history of Jinpeng electric vehicle is less than 2 years, it is the first brand in the electric tricycle industry to sign up as an image spokesperson. Moreover, Ceng Zhiwei, the brand image spokesperson of Jinpeng, is a well-known Hong Kong star in China. With the super popularity of Ceng Zhiwei, Jinpeng electric vehicles are gradually recognized by consumers.
In recent years, Jinpeng Electric Vehicle has continuously invested huge sums of money to put advertisements on various CCTV columns and local TV stations, such as "Ingenious" and "Brilliant China People", and continued to dominate TV advertisements. In May 217, Jinpeng's advertisement even reached Times Square in new york, USA, winning the industry focus and the awareness of users.
4. Futian Wuxing
terminal is the first battlefield for electric tricycle brands to face consumers directly, and Futian Wuxing relies on terminal sales to drive the brand's popularity among consumers. Although the brand has not carried out large-scale high-altitude advertising, it is relying on the ground terminals in one city and one place to promote the brand awareness of Futian Wuxing in recent years.
as we all know, the brand marketing of electric tricycles is more driven by dealers, and it is through the expansion of this channel that Futian Wuxing drives the brand development, and its brand awareness has also advanced by leaps and bounds in recent years.
5. PepsiCo
Founded in 2, PepsiCo is one of the earliest companies in China to develop electric tricycle products, with a history of 17 years. PepsiCo, who knows well the marketing of electric tricycles, knows that product quality is the focus of consumers' attention. Therefore, the spread of Pepsi's brand awareness benefits from its accurate marketing and grasp of consumer psychology.
the phrase "a good car is of good quality, or a Pepsi" not only implies the quality of the product, but also implies a better life and everything goes well, which is in line with the consumer psychology of the audience of electric tricycles. In addition, in 21, PepsiCo joined hands with Wang Gang and launched an advertisement for high-speed trains, which undoubtedly added luster to PepsiCo's brand awareness.
6. Step by step
As a representative brand of Shangqiu industrial base in electric tricycle industry, step by step perfectly explained that the product is the best advertisement of a brand. From the beautiful appearance in the early days of the establishment to the sophisticated intelligence today, we will upgrade the electric tricycle products from the outside to the inside step by step.
and it is this focus on products that makes the electric tricycle market open up a subdivision step by step, gain a large number of fans, and become a strong brand in the regional market of electric tricycles.
7. Power Star
As we all know, electric tricycles are an important means of transportation for China people to travel and carry goods, and their power and load attributes are undoubtedly the most concerned factors for consumers. Starting from the product attributes, Power Star brand focuses on power and load, turning the tide in the tricycle market and winning the favor of consumers. In recent years, Power Star has implanted the hit movie "One sentence is worth 1, sentences" to open the road of brand marketing and expand brand awareness.
8. Safe people
In addition to the power attribute, safety can be said to be a major factor that the audience of electric tricycles are most concerned about. Since its inception in 21, Ping An Renjia brand has integrated safety elements into the brand and subdivided the consumer market. After more than ten years of development, safety has become the brand gene of Ping 'an family, and the brand slogan "Ping 'an family < P > family is safe" is even more popular and is well known by the consumer groups of electric tricycles.
9. Baodao
Baodao Electric Tricycle is a division of Baodao Vehicle Industry Group, which specializes in R&D and production of electric tricycles. Relying on the strong strength of the group company and the excellent reputation of Baodao brand, Baodao Electric Tricycle brand has also become one of the most popular brands in the market.
Nowadays, with the heavy attack of Baodao Group in high-altitude advertising and public welfare action, Baodao electric tricycle has become a necessary brand in the lives of ordinary people, just like its brand slogan "Life needs struggle, life needs Baodao".
1. Yufeng
Yufeng, located in Changzhou, is a representative brand of Changzhou production base of electric tricycle industry, and we often see Yufeng in major exhibitions in the industry. Compared with other brands in the industry, Yufeng's marketing model is to expand the brand's popularity among dealers through exhibitions, and then gain the recognition of consumers through channel expansion. Now, after more than 2 years' development, Yufeng signed the contract with Emperor Ama Zhang Tie-Lin as its image ambassador, pushing the brand from the industry to the public.