A trademark is a mark used to distinguish one operator’s brand or service from the goods or services of other operators.

A trademark is a distinctive sign that identifies a certain product or service or a specific individual or enterprise related to it. Graphics are often used to indicate that a trademark is registered and protected by law. Famous trademarks in the international market are often registered in many countries. There is a distinction between "registered trademarks" and "unregistered trademarks" in China.

Origins of Trademarks

The origins of trademarks date back to ancient times, when craftsmen would imprint their signatures or "marks" on their works of art or utilitarian products. These marks evolved into today's trademark registration and protection system. This system helps consumers identify and purchase a product or service because the nature and quality of the product or service indicated by the trademark meet their needs.