Propaganda is a method of information presentation specifically designed to serve a specific issue (agenda). How to write a summary of publicity work? The following is a summary of publicity work that I bring to you. I hope it can help you!
Summary of publicity work 1
In order to do a good job in primary school information publicity and communication reporting, and ensure the completion of publicity tasks assigned by the Education Bureau, Gongjiapu Primary School has closely focused on the central work of school education, teaching and reform and development, and has achieved certain results in education information publicity and reporting work. . Here is a brief summary of the school's information publicity work in 20__:
1. Strengthen target management and pay attention to information publicity work.
1. Leaders pay attention. This year, Principal Chen Feipeng has repeatedly requested at teachers’ unions and propagandist meetings to increase publicity efforts to ensure the completion of annual publicity tasks. And rewards were given to those who completed the annual tasks.
2. At the beginning of the semester, a meeting of the personnel responsible for information publicity was held in a timely manner, the education publicity and information work was included in the school's work responsibility objectives, and the "Gongjiapu Primary School Education Publicity and Information Work Rewards and Punishment Measures" were formulated. A comprehensive summary of the information publicity work in 20__ was conducted to mobilize the enthusiasm and initiative of the comrades engaged in education and publicity information work in our school.
3. The information released by the primary school can be statistically summarized in a timely manner, and the use case meeting can be given to teachers in a timely manner so that they can compare vertically and horizontally to attract attention and improve the work in a timely manner.
4. Incorporate school information publicity points into school evaluation. Disclosed at information promoter meeting. This urges attention to information publicity work.
2. The work was carried out in a down-to-earth manner, and the educational and publicity information work achieved remarkable results.
1. Strengthen learning and training. Information officers can study theories seriously and continuously improve their own quality. Able to actively participate in the training of information propagandists organized by the bureau; take the initiative to go deep into the actual situation, grasp the front-line situation, write manuscripts in a timely manner, and promptly submit relevant information to the District Education Bureau, xx network, and make positive efforts for education and publicity information work.
2. Completion of information and publicity work goals:
As of now, our school’s information and publicity work has completed 50 of the goals issued by the bureau. The specific completion status includes 5 articles on Jiangxia Education Information and 7 articles on Daqiao Education.
3. Over the past academic year, our school has had no negative reports.
3. Existing problems and future measures
Existing problems are mainly manifested in: insufficient number of school propaganda manuscripts and poor completion of goals.
The reasons for the above-mentioned problems come from many aspects: due to the shortage of teachers in our school, information staff have to take classes, or information staff are frequently replaced, are not familiar with the business, and the quality of information is not high, etc.
In the future, we will continue to strengthen the training of information propagandists, conduct special studies on information writing precautions and other aspects, and strive to do a better job in information promotion!
Propaganda work Summary 2
Since 20__, the leadership team of the County Culture, Sports, Radio and Television Bureau has worked together, worked hard, constantly innovated work ideas, intensified the propaganda of ideological and cultural work, and carried out a variety of cultural and sports activities in a lively and dramatic manner, benefiting The cultural and sports popular projects of the people are steadily advancing, the style of the agency has been significantly strengthened, and the team image has gradually improved, writing a new chapter for the development of cultural and sports undertakings in __ County.
1. Strengthen learning and strengthen measures
In order to do a good job in publicity, ideological and cultural work and improve the quality of grassroots cadres, our bureau has in-depth carried out the theoretical system of socialism with Chinese characteristics and the socialist core value system learning activities. Organize party members and cadres to study the spirit of the speeches of the county party committee and county government leaders at previous meetings and the county party committee’s ideological and cultural work ideas, and effectively unify thoughts and actions into the overall deployment and requirements of the central, district, city, and county.
Strengthen the organizational leadership of ideological and cultural propaganda work.
First, a "Propaganda Ideological and Cultural Work Leading Group" was established with the director as the team leader, the in-charge director as the deputy team leader, and the heads of various departments as members. It is specifically responsible for comprehensively organizing, leading, and coordinating the development of publicity, ideological and cultural work. The second is to break down and implement the target responsibilities of publicity, ideological and cultural work and spiritual civilization construction step by step. When signing the work target responsibility letter with each unit every year, the propaganda of ideological and cultural work and the construction of spiritual civilization are regarded as an important assessment content, and are deployed, inspected and assessed together with other business work, thus fully implementing the creation responsibility . The third is to clarify the specific goals of propaganda and ideological and cultural work. Formulate the "Ideological and Cultural Propaganda Work Implementation Plan" and formulate the corresponding annual work plan at the beginning of the year, strictly organize and implement it, and effectively ensure the orderly development of the ideological and cultural propaganda work.
2. Pay attention to hardware construction and continuously optimize the grassroots propaganda, ideological and cultural positions
Since 20__, the County Culture, Sports, Radio and Television Bureau, under the leadership of the county party committee and county government, has actively strived for superior funds , rural cultural and sports facilities have been optimized on a large scale, and rural publicity positions have been further improved.
At present, 11 towns and villages in our county have completed the construction of comprehensive cultural stations, and all musical instruments, televisions and other equipment at each cultural station have been distributed and put into use. Most township cultural stations have used special funds to carry out a variety of cultural and sports activities: organizing artistic evening parties in their jurisdictions, sending Spring Festival couplets to the countryside, centralized training of literary and artistic backbones, table tennis competitions, etc. The first evaluation and grading work of township comprehensive cultural stations in Hebei Province was completed.
Farmhouse bookstores and cultural information resource sharing work, based on large-scale guidance, mainly focus on supporting villages. The venues, management personnel, management systems, etc. are fully equipped, and provincial and municipal distribution Books, equipment, and instruments are all in place, and training and activity usage records are complete; the installation, rectification, and training of the second batch of genuine software for the county government agencies have been completed on schedule.
3. Carefully organize and plan to enrich the spiritual and cultural life of the masses
(1) Sports activities
Establish various types of sports associations and fitness clubs throughout the county Clubs and various sports associations play an important role as bridges and links in mass sports activities; relying on public sports facilities to establish extensive sports guidance centers, actively support and help grassroots units to establish various forms of sports guidance stations and sports fitness Station, and play the role of the main front for national fitness; increase the training of social sports instructors and continuously improve the professional level of social instructors. The third __ County fitness dance training class and __ County fitness ball training class were held, and four backbones were selected to participate in the fitness dance training classes and Tai Chi soft ball training classes organized by the province and city, making our county’s social sports The quality of the instructor team has been raised to a new level; the construction and management of morning and evening exercise stations (points) for urban and rural people have been strengthened. Conduct regular training for organizers of mass fitness stations (points) to guide them to carry out healthy, civilized and scientific fitness activities.
In accordance with the principle of "fitness guidance, daily activities, weekly demonstrations, and monthly competitions", we will extensively carry out cultural and sports events that are popular with the masses. A number of large-scale sports activities such as the __ County badminton competition, fishing competition, "Hebei Bank Cup" basketball competition, Pangu Martial Arts Cup Taekwondo competition, etc. were successfully held, which greatly mobilized the enthusiasm of the masses for fitness.
(2) Cultural Activities
The Cultural Center has actively made efforts to open venues free of charge. Based on the free opening in previous years, more open venues and cultural projects have been added. Meet the activity needs of the masses. Up to now, more than 30,000 people have entered the cultural center to participate in free and open activities, and more than 400 people have participated in cultural training.
Organized a variety of cultural activities and actively built a cultural __ county.
Successfully held a series of activities such as the "Dingyifu Cup" Chinese dance teaching performance, the "20__ New Year Gala" event, and the "Welcoming July 1st, Colorful June" art exhibition; organized a 10-day "20____ County Dream Show" "Activities, a series of performances to send operas to the countryside; condolence performances to Machang Armed Police Force, 119 Fire Brigade, __ County Armed Police Brigade, Bohai Petroleum Equipment and other places; organized calligraphy and painting exhibitions to welcome the National Day; went to Zhouguantun Village, Shangwu Township "People's Style" cultural performances and other activities in villages such as Zhangguangwang Village in Caosi Township, Jiuzhangtun Village in Machang Town, Xibaimiao Village and Shuanglouzi Village in Caosi Township; assisted in organizing transportation systems and business systems , health systems and other units’ colorful weekend outdoor cultural performances, etc. The People's Stage of the Cultural Center continues to carry out activities, and has successively held more than 100 performances such as dance performances, instrumental music performances, opera performances, and vocal music performances. Actively organize literary and artistic talents to participate in competitions at all levels and win many awards. It has greatly enriched the amateur cultural life of the people of __ County and also improved the artistic level of literary and art lovers.
4. Inherit and carry forward traditional culture and strengthen heritage protection
This year, our bureau will continue to do a good job in the declaration and protection of intangible cultural heritage, and cooperate with the Provincial Cultural Relics Bureau to conduct national movable A large-scale survey of cultural relics. In conjunction with World Heritage Day, we should fully publicize the Cultural Relics Protection Law so that cadres and the masses in the whole society will fully realize the importance of cultural relics protection, clarify the significance of knowing the law and understand the law, and further enhance the awareness of cultural relics protection. Actively protect the safety of field cultural relics and collections of cultural relics. In September this year, we conducted on-site investigation, measurement and archival work on the Jade Emperor Temple stele discovered during road construction in Liuhe Zhongjie Village, Liuhe Town, in the 30th year of Jiajing (1551), and supplemented the research data on the Jade Emperor Temple.
5. Increase supervision and purify the social and cultural environment
In 20__, in accordance with the arrangements and arrangements of the provincial and municipal leading departments, focusing on the phased work priorities of the county committee and county government, focusing on culture Standardized management and safe operation of the market. Strict review, unified training, active coordination of joint law enforcement by the industrial and commercial and public security departments, banned 4 illegal audio and video book stalls, seized more than 1,000 pirated audio and video products and electronic publications, and more than 500 illegal books; highlighted key points, strengthened supervision, and adopted regular The method of combining inspections with unscheduled inspections, daily inspections with surprise inspections, "repeated inspections, repeated inspections"; pay close attention to safety and eliminate hidden dangers. According to the requirements and arrangements of leading departments at the provincial, municipal and county levels, we actively strive to grasp Carry out the "Safety Production Month", "100-day Supervision" and other tasks well.
Summary of publicity work 3
In order to further promote the in-depth development of safety construction, enhance the awareness of safety construction, and mobilize all walks of life and the general public to participate in the maintenance of social security and safety construction, In accordance with the notice of the Subdistrict Comprehensive Management Office on vigorously carrying out publicity month activities for comprehensive social security management in March, the Chenghuangmiao Community Comprehensive Management Office mobilized the general public in the jurisdiction to actively participate in comprehensive management, fully implement various comprehensive management measures, and build a harmonious and stable social environment and Legal environment.
To this end, the City God's Temple community carefully studied, carefully deployed, and combined with the actual situation of the community, organized and carried out a large-scale publicity month activity on comprehensive social security management, which achieved good social results and achieved the goal of carrying out this project. The expected purpose of the activity is summarized as follows:
1. Strengthen leadership, careful organization, and careful deployment
In order to carry out this comprehensive publicity on social security monthly activities, and strive to create a new situation in the comprehensive management of public security in the Chenghuang Temple community. The community attaches great importance to this and studies it carefully. On March 18, a special publicity and mobilization meeting was held, requiring everyone in the community to participate in the publicity month activities, specifically for the publicity month. New arrangements were made for the activities, and an arrangement notice for the activities was formulated and issued. According to the arrangements of the community, careful planning, careful organization, careful deployment, organized specialized forces, clear dedicated personnel to be responsible, strengthened measures, paid close attention to implementation, and carried out in-depth and solid publicity The monthly activities made this publicity month activity carried out in a lively and effective manner.
2. Various forms of publicity
In order to ensure that the activities can effectively achieve the purpose of enhancing public security and prevention, we have adopted the following forms of publicity:
First, carry out legal education among residents Study education and organize community party members and cadres to collectively study relevant laws and regulations. The second is to actively contact schools within the jurisdiction to provide legal education and publicity to students, enhance legal awareness, and lay a mass foundation for the safety of families and society. The third is to post promotional slogans on the community's bulletin boards, main entrances, exits, and aisles to make them known to every household. Improve residents' awareness of the legal system, enhance prevention awareness, and finally build a safe city.
3. *** stationed in *** construction and *** joint management
Actively contact the property management departments of various communities within the jurisdiction to strengthen the work responsibilities of doormen and strengthen doorman duty manage. Strict precautions should be taken in key parts of commercial areas and corridors. Our community actively maintains contact with the police, calling the police if something happens and reporting safety if anything goes wrong. Strengthen the management of outsiders, register them in a timely manner and provide education and management. This has created a good atmosphere in the community where everyone pays attention to and supports legal education, and has achieved obvious results.
Our community attaches great importance to this publicity month activity, strictly requires it, closely integrates the "__" safety and security work, formulates and improves work measures, strengthens supervision and inspection, and actively cooperates closely with relevant departments and coordinates actions, Mutual support formed a synergy to ensure that the publicity month activities were carried out in depth and in a down-to-earth manner, so that this comprehensive management publicity month activity achieved the expected purpose.
Summary of Propaganda Work 4
Since this year, our township has adhered to the scientific development concept as a guide and vigorously implemented the economy of "tourism driven, project support, high-quality fruits to enrich the people, and industry to strengthen the township" The development strategy closely adheres to the development idea of ??"deepening one theme, expanding three major connotations, leading the five major tourism industries, and boosting tens of thousands of acres of apples". It takes transforming the economic development model as the main line, and takes ensuring and improving people's livelihood as the foundation, emancipating the mind, pioneering and innovating , we work hard and all the work is progressing smoothly.
1. Taking the party’s mass line education activities as the main line to further strengthen the party’s grassroots organization construction
First, combine the party’s mass line education activities to strengthen theoretical learning for cadres. The organization cadres concentrated on studying the No. 1 Central Document and the spirit of relevant provincial and municipal meetings. Effectively improve the overall quality of the cadre team. After the ninth plenary session of the 16th County Party Committee and the fifth session of the 16th County People's Congress, our township immediately held a special party committee to seriously study and convey the spirit of the speeches of Secretary Liu and County Magistrate Wu, and unify the thoughts into the decision-making of the county committee and government. At the same time, a cadre meeting was held to organize all cadres to study the spirit of the meeting. Later, at the township agricultural and rural work conference, the spirit of the county "__" and the spirit of various professional conferences were conveyed and learned at the township cadres and grassroots cadres meetings, so that the spirit of the conference was implemented at the grassroots level and conveyed to the masses.
The second is to strengthen responsibilities and gradually advance rural party building. At the beginning of the year, the township signed a letter of responsibility for party building work goals with each party branch, breaking down the tasks and assigning them level by level to consolidate responsibilities. At present, all 12 rural branches in the township have opened distance education, and party members are organized to watch and study on time. In the "Upgrading, Scientific Development" activity, one Category II branch was promoted to Category I branches, and three Category III branches were promoted to Category II branches, which have passed the city and county acceptance approval.
The third is to take the work style rectification activities as an opportunity to pay close attention to the work style construction of the cadre team. Improve the cadres' study, work, and discipline system, so that the mental outlook of cadres will be comprehensively improved, their enthusiasm for work will continue to rise, their learning consciousness will be significantly improved, and their awareness of integrity and self-discipline will continue to increase. Work efficiency is significantly improved.
The fourth is to strictly enforce the discipline of the election and ensure that the election is conducted in a clean and healthy manner. We held a party committee meeting to conduct special studies, and at the same time held a team democratic life meeting, implemented "double commitments", conducted serious disciplinary tests for team members and all cadres, and educated team members to correctly face advancement, retreat, flow, and to ensure the smooth progress of the transition.
The fifth is to establish and improve the party building working mechanism around building a new pattern of party building work.
On June 29 this year, our township successfully completed the party committee election, and elected 5 party committee members, 1 party committee secretary, and 1 deputy party secretary. Comprehensively implement disclosure of party affairs in grassroots party organizations, standardize the content, form and procedures of disclosure of grassroots party affairs, create conditions for party members to participate in intra-party affairs, and effectively protect the democratic rights of party members.
2. Focus on the four major projects to comprehensively promote various agricultural and rural work
1. Project to improve the quality and efficiency of the fruit industry. The apple industry is the foundation of our township and the source of wealth for the people. Completed 201 acres of new orchards; completed 2,200 acres of orchards, accounting for 104% of the task; conducted 12 trainings, training 6,100 fruit farmers, and conducted rotation training for all fruit farmers in the township. Renovated 182 acres of old orchards. In terms of specific measures to complete apple bagging, the first is to increase technical training. The township fruit tree station is responsible for hiring professional and technical personnel from the county fruit industry bureau to carry out more than 12 large-scale training activities in stages and links, and village-level training is conducted more than 2 times per village. Second, in accordance with the idea of ??"grasping two points and leading the first line", radiating to the surrounding areas and covering the entire township, the party committee secretary will cover Guo Xia, the township head will cover the Shupan Qianmu Apple Demonstration Area, and the deputy township head will cover Yuecun 300 acres of early fruit orchard demonstration site. At the same time, each deputy leader will be responsible for 50 acres along the highway, and the cadres will be responsible for 30 acres. On the basis of doing a good job in their own orchards, each of the farmer technicians and grassroots cadres will guide the completion of the 10-acre demonstration garden construction mechanism and cultivate new demonstration sites. Promote the rapid development of the apple industry along the highway. The third is to give priority to the development of farmers' professional cooperatives. Gaoshuliang Professional Cooperative has invested 10 million yuan to move to Liushu Village. The preliminary work is ready and the foundation stone will be laid soon.
2. Tourism development and expansion project. We will continue to adhere to the idea that the tourism service industry supports the development of Gaobao, and truly make the tourism service industry bigger and stronger. First, the construction of the Yangjiazhuang Tourism Professional Cooperative has been further strengthened, and all farmhouse operators in the township have been brought under the unified management of the professional cooperative. Yangjiazhuang Tourism Professional Cooperative will soon move to Hukou Folk Kiln Manor. Second, five self-picking gardens for tourism and sightseeing have been identified in villages along the highway to attract tourists to promote Gaobei apples and increase people's income. The third is to build a tourist landmark building in Gaobai Street to publicize and promote Gaobai. This project is under planning. At the same time, it is planned to build two pollution-free vegetable greenhouses in Yangjiazhuang.
3. Grass and livestock industry consolidation project. The first is to build a new pig-raising village. The township has adopted an incentive and support policy of providing biogas slurry for free to start up biogas and providing a subsidy of 300 yuan to each pig farmer. It has now implemented 58 pig farmers and introduced 36 piglets. The second is to increase rural energy construction. This year our township has built 120 new biogas stations. So far, 126 projects have been implemented and 26 projects have been completed. The third is to complete the spring livestock and poultry epidemic prevention work.
4. Construction projects of key projects. Actively seek funds to complete the supporting infrastructure construction projects for Guoxia and Lingyu resettlement. Including water and electricity, roadway hardening, greening, bank protection, drainage channels, etc. Invest 1 million yuan to focus on village area development projects. The community service center construction project is being submitted to the County Civil Affairs Bureau for approval. The construction of a 300 cubic meter reservoir for centralized water supply is now being reported to the County Water Affairs Bureau for project approval. The fifth phase of the World Bank’s poverty alleviation project. The preliminary work of the village water supply, village-level road widening, and Xincun laneway hardening projects has been completed and will be implemented soon. It will be reported to the four project villages of Guoxia, Xincun, Caojiazhuang, and Fozhuang in 20__ and is under review and approval. The Xincun rural environment comprehensive management project has been reported to the Provincial Environmental Protection Department. The preliminary planning for the construction of new rural communities in Xincun has been submitted.
3. Taking improving people’s livelihood as the starting point and promoting comprehensive progress in various social undertakings
First, forestry work. Completed key village greening - Gaobai; 5 acres of seedlings; 52,900 voluntary tree plantings; 596 acres of farmland returned to forest and replanted; on April 11, the state inspected the 3,060 acres of farmland returned to forest in our township in 20__, and all inspections were qualified . Adhere to the "one size fits all" policy of closing mountains and prohibiting grazing, resolutely prohibit the use of fire in the wild, and ensure the safety of people's lives and property. The second is to effectively strengthen health work. Taking "mass entrepreneurship and innovation" work as the starting point, we will further promote rural environmental sanitation improvement. Focus on establishing rural health records to improve farmers' health levels.
The third is to further implement population and family planning policies, improve service capabilities, stabilize low fertility levels, and improve population quality.
4. Difficulties and problems
After our careful reflection and analysis, we found that first, the industrial foundation of China is relatively weak. Because the pear and fruit industry is still in the transformation stage, the industry started late and has a weak foundation. There is a large gap compared with brother towns. Second, the quality of fruit farmers is low. In fruit production, the management level of the masses is not high, and the learned techniques cannot be well applied to practice. Third, there is a shortage of funds for agricultural development.
5. Work plan for the second half of the year
(1) Continue to focus on promoting apple production with four key technologies
Make every effort to provide farmers with technical training and demonstration park construction, and organized at least 12 township-level trainings, 36 village-level trainings, and 1 outing study training. Further improve the management level of orchards in our township, increase scientific and technological content, and improve efficiency.
(2) Implement and complete the construction tasks of five key projects
In short, since the first half of the year, under the persistent leadership of the county party committee and county government, and with the strong support of various relevant departments , with the joint efforts of the cadres and the masses across the township, our township's economic and social undertakings have achieved certain development and achieved significant results. In the second half of the year, we will further clarify tasks, consolidate responsibilities, strengthen measures, pay close attention to implementation, strive to complete various tasks ahead of schedule, and submit a satisfactory answer to the county party committee, county government and all the folks in the township.
Summary of Propaganda Work 5
1. Determine the focus of publicity and make early preparations
Considering that this year’s “4.26” is the first world knowledge event after my country’s accession to the WTO Due to the special circumstances of Property Rights Day, our office will focus its publicity on “letting more people understand the WTO intellectual property protection rules, raising awareness of intellectual property rights among enterprises and the general public, and preparing for the challenges of joining the WTO.” In accordance with no less than last year’s “4.26 "In order to meet the requirements of publicity momentum and intensity, we have formulated an overall publicity plan to promote and popularize intellectual property legal knowledge among different audiences in different ways, and strive to strengthen contact with the Propaganda Department of the Municipal Party Committee, Dongcheng District People's Government, Beijing Television and other units and communicate with each other, actively prepare for this year’s “4.26”, and submit this year’s “4.26” publicity plan to the Publicity Department of the State Intellectual Property Office.
2. Development status of the “4.26” publicity activities
1. “4.26” street publicity activities beautify Wangfujing
After active preparations in the early stage, our bureau The Dongcheng District People's Government successfully hosted the "4.26" World Intellectual Property Day large-scale outdoor publicity event hosted by the State Intellectual Property Office at the square in front of Wangfujing Xinhua Bookstore. State Intellectual Property Office, China Intellectual Property Newspaper, Intellectual Property Publishing House, Beijing Intellectual Property Office, Industry and Commerce Bureau, Copyright Office, Municipal High Court, Beijing Customs, relevant intellectual property social groups, intellectual property agency service agencies and Dongcheng District Science and Technology Commission Nearly 100 staff members from 25 units including the China Association for Science and Technology, and the Bureau of Technical Supervision came to Wangfujing to carry out intellectual property publicity and consultation activities in Wangfujing Pedestrian Street. In this event, our office arranged the opening ceremony of the intellectual property law popularization exhibition; a book donation ceremony to present intellectual property books to representatives of middle school students in Beijing; representatives of middle school students gave speeches; on-site demonstrations of online patent searches for inquirers; and initiated the organization of Beijing intellectual property services Volunteer activities, etc. In order to cooperate with this publicity event, Wangfujing Bookstore also opened a special shelf for intellectual property books in the lobby on the first floor of its store, focusing on the display and sale of books on patents, trademarks, copyrights, and WTO and intellectual property protection. Ma Lianyuan, deputy director of the State Intellectual Property Office, Chen Zhonghua, secretary-general, Zhang Jiandong, deputy secretary-general of the Beijing Municipal Government, and other leaders attended the opening ceremony and delivered speeches. Wang Youpeng, director of the Municipal Intellectual Property Office, read out an initiative to launch Beijing intellectual property service volunteer activities. Thousands of people came to participate in the event and consult in the morning. More than 30 news media from the central government in Beijing and Beijing reported on it, forming a certain scale of publicity and creating a better social atmosphere. Influence.
2. Use TV screens to carry out publicity and consultation
In order to enable domestic enterprises and the public to improve their awareness of intellectual property protection, understand relevant legal knowledge, and actively respond to the challenges of joining the WTO, our office has given full play to The TV publicity has the characteristics of large coverage and large audience. Through the Propaganda Department of the Municipal Party Committee, it actively negotiated with Beijing TV Station and co-produced a 50-minute special program with the theme of "We jointly protect intellectual property rights". National Intellectual Property Rights Director Yin Xintian of the Bureau Law Department, Director Wang Youpeng of our Bureau, Deputy Director Wang Yingqi of the Municipal Industry and Commerce Bureau, and Deputy Director Liu Dongwei of the Municipal Copyright Bureau were invited to answer questions about the laws of trips, patents, trademarks, copyrights, etc. to 40 live audiences and TV viewers. Question, it was broadcast on btv-3 on the evening of April 26th and btv-1 on April 28th at 3:05 pm, a total of 4 times, which produced a good impact.
3. Continuously print TV subtitles
Before "4.26", our bureau submitted a request to the Propaganda Department of the Municipal Party Committee and asked it to coordinate with Beijing TV. At Beijing TV btv-118: After the 30 Beijing news program, subtitles for promoting intellectual property rights were played. After the efforts of our bureau, starting from April 24, Beijing Television (btv-1) will display the promotional subtitles "Encourage invention and innovation, protect intellectual property rights" for 10 consecutive days for free, in order to influence people and make them deepen their understanding of intellectual property rights. This saves time and effort and achieves a good publicity effect of getting twice the result with half the effort.
4. Five courts in Beijing publicly adjudicated cases
In order to cooperate with this year’s “4.26” intellectual property publicity campaign, the publicity work will be combined with both reality and reality. The Beijing Higher People’s Court, The First Intermediate People's Court, the Second Intermediate People's Court, Haidian District Court and Chaoyang District Court held public hearings on intellectual property litigation cases on April 25 and 26 respectively, and various news media reported on them respectively. This is the first time in Beijing and even the country that so many people's courts at different levels have publicly heard and pronounced judgments on a number of intellectual property cases at the same time. This move has had a certain social impact, allowing the "4.26" intellectual property propaganda to reach the court. Together with the outdoors, it has achieved good results in better publicizing and popularizing intellectual property legal knowledge, so that people can experience the power of intellectual property legal protection.
3. Main features
1. Adequate preparations
Before the "4.26" publicity event, our bureau specially organized and held a special event on the afternoon of April 22 A press conference for the “4.26” intellectual property promotion event. With the strong support of the Publicity Office of the State Intellectual Property Office, a total of 20 central news media and Beijing news media were invited to comment on the upcoming series of “4.26” Publicity activities are reported in advance, which plays a preliminary role in attracting more consultation people and achieving better publicity effects.
2. Firmly establish the overall concept
For this year’s “4.26” publicity event, our office insisted on inviting the State Intellectual Property Office as the sponsor in street publicity and TV consultations. Beijing Knowledge The Property Rights Office and Dongcheng District People’s Government have used Wangfujing Pedestrian Street as the main venue for the State Intellectual Property Office’s “4.26” street promotion activities, thereby establishing the authority of the State Intellectual Property Office’s overall leadership of the national “4.26” , demonstration role and social influence, thereby improving the social status of intellectual property work as a whole.
3. Serialization of publicity activities
In this year's "4.26" publicity activity, our bureau changed the single practice of only holding street publicity and consultation activities in Xidan Science and Technology Plaza last year, and will Street publicity, TV on-site consultation, TV subtitles, simultaneous hearings in five courts, and pre-press conferences were all combined in an orderly manner, transforming the "4.26" publicity from a single model into a series of activities. The model has formed the advantages of centralized publicity with high frequency of intellectual property publicity, large audiences and great influence over a period of time, achieving ideal publicity effects.
5 related articles on publicity work summary:
★ 5 selected articles on publicity work summary
★ 2022 publicity work summary
★ 5 summaries of the work of the Propaganda Department
★ 5 selected summaries of the propaganda and ideological work
★ 5 sample summaries of the propaganda and ideological work
★ Propaganda Department Five work summaries
★ Excellent sample essays on propaganda work summaries
★ Five personal work summaries of the propaganda department
★ Five summaries of township ideological propaganda work
★ A comprehensive collection of publicity work summaries