1. The registered capital of the enterprise applying for Tmall Store shall not be less than RMB 1 10,000 yuan;
2. Enterprises should be qualified as general taxpayers;
3. Self-recommended brands need to provide a trademark registration certificate (that is, R mark);
4. In case of dealing in imported goods, proof of legal import channels in the past year is required;
5. The goods must meet the quality requirements of laws and industry standards, and all submitted materials need to be stamped with the official seal (fresh seal) of the store opening company.
The application process of Tmall Store is introduced in detail, which generally includes:
1, merchant real-name authentication: For merchants who want to apply for Tmall stores, they must first apply for their own enterprise Alipay account, and then complete the real-name authentication of Tmall merchants;
2. Online application: After entering Tmall Mall, find the Tmall investment entrance, enter the online application page, and then fill in the information as required. Generally speaking, according to the different types of shops and business categories, the qualification materials and fees required by merchants are also different;
3. Upload the brand logo: When uploading the brand logo, the merchant must ensure that it is consistent with the picture filed by the Trademark Office, otherwise the Tmall platform will not recognize it;
4. Waiting for review: When submitting the application for Tmall Store, the merchant needs to submit his own enterprise qualification, brand information and other materials, and then wait for the review of the platform staff. Generally speaking, the review time for Tmall's arrival is about 15 days. In order to improve the success rate of settlement, the information provided by merchants must be true and effective, otherwise once false information is found, the settlement will fail;
5. Uploading goods: On the same day, after the application of the cat shop is passed, the merchant needs to complete the uploading operation of the goods.
To sum up, opening a store in Tmall Mall is not free. Tmall security deposit and annual service fee of Tmall software shall be paid, and the service fee rate of Tmall shall be extracted during operation. The cost of opening a Tmall store includes the above expenses. Therefore, if you want to open a store in Tmall, you must have enough preparatory funds. After all, Tmall stores need money everywhere! Tmall needs a certain amount of money to open a store, so we must understand this in the early stage. Tmall needs funds everywhere. The first step in opening a store is to pay a deposit and wait until the store has retired. The direction of spending money is basically management and promotion.
Legal basis:
Article 7 of the Company Law of People's Republic of China (PRC)
A company established according to law shall be issued a business license by the company registration authority. The date of issuance of the business license of the company is the date of establishment of the company.
The company's business license shall specify the company's name, domicile, registered capital, business scope, name of legal representative and other matters.
Where the matters recorded in the company's business license change, the company shall register the change according to law, and the company registration authority shall issue a new business license.