Legal analysis: Reverse counterfeiting is an indirect infringement of trademark rights. The so-called ‘reverse counterfeiting’ refers to the act of removing the trademarks legally affixed to goods by others during product sales activities, replacing them with one’s own trademarks, and selling them as one’s own goods. The direct purpose of reverse counterfeiters is not to use trademarks, but to use goods to make profits.

Legal basis: Article 52 of the Trademark Law: If an unregistered trademark is used as a registered trademark, or if the use of an unregistered trademark violates the provisions of Article 10 of this Law, the local industrial and commercial administration department shall impose a penalty Stop, make corrections within a time limit, and may be notified. If the illegal business volume exceeds 50,000 yuan, a fine of not more than 20% of the illegal business volume may be imposed. If there is no illegal business volume or the illegal business volume is less than 50,000 yuan, a fine of not more than 20% of the illegal business volume may be imposed. A fine of less than 10,000 yuan.