As the capital city of China, Beijing is also rich in tourism resources, and a large number of tourists visit it every year. When you come to Beijing, you must not miss Beijing Roast Duck, among which Quanjude is the most famous. Quanjude can be said to be a time-honored brand with a history of hundreds of years. After continuous development, it has formed a unique "all-duck-mat" cuisine.
As early as before, the founder of Quanjude was just a man selling chickens and ducks, and then he set up a shop called "Dejuquan". The name "Quanjude" was named after the original name of the store, and then the founder hired a chef who cooked roast duck in the imperial palace. Since then, Quanjude has started its own development path.
The success of Quanjude is inseparable from their own efforts. The whole process from duck selection to feeding, and then to slaughter and barbecue is very strict, so Quanjude's reputation is gradually increasing. Until now, Quanjude is the first service-oriented "China Famous Trademark" in China, and nearly 2, copies of roast duck are sold every day, with millions of visitors.
however, in recent years, quanjude has shown that it can't sell any more. In the year before last, Quanjude's net profit reached their own historical low. In fact, it seems that their performance has not increased significantly since a few years ago. To this end, Xiao Bian mainly summed up three reasons from the Internet, which are also the three reasons that everyone mentioned the most.
first of all, the first reason is that with the continuous development of Quanjude, the price has also increased. I believe that the price is also the most talked about by tourists in many hotels. Now Quanjude not only has an additional service fee of 1% per table. Even a bundle of watermelon juice costs 168 yuan, which has greatly exceeded the original value of watermelon juice.
Then the second reason is the quality of service. Although the extra service fee was increased by 1%, the corresponding service did not increase with it. This is also an aspect that many customers vomit more. The service fee is high, but the service quality has not improved with it.
why did the reputation of quanjude roast duck, which was once famous at home and abroad, gradually decline? There are three reasons
The last reason is that after the fire in Quanjude, a lot of ostensibly "Quanjude" brand names appeared, but in fact, they were not. These "fake shops" also tarnished Quanjude's reputation. In addition, besides the brand name "Quanjude", many other brands of roast ducks have emerged, which has had a certain impact on "Quanjude". I wonder what you think of this? Can be shared in the comments section!