The number of trademark registrations in Yichang has increased by leaps and bounds. The Yichang Municipal Administration of Industry and Commerce revealed yesterday that as of June 30 this year, there were 4,190 registered trademarks in Yichang. However, data provided by the Trademark Office showed that the number of valid registered trademarks in Yichang was 2,617. , there were 1,573 invalid trademarks, accounting for nearly 40% of the total. Cai Hong, from the Shangguang Branch of the Yichang Municipal Administration of Industry and Commerce, said that the main reasons for trademark invalidation include not continuing to apply after the trademark expires in 10 years, and the trademark not being used for three consecutive years, resulting in invalidity. Among these expired trademarks, some were registered by companies who treated the trademarks as useless and did not make good use of them; some were professional trademark registration investors who failed to successfully sell the trademarks, resulting in the trademarks remaining idle and ultimately invalid. At present, Yichang is actively exploring the transaction of idle trademarks. For example, the trademark "Honghua Tao" that has been idle for many years in Yidu City was successfully transferred for 58,000 yuan. Bringing idle trademarks to life will not only help protect limited trademark resources, but also help emerging companies quickly launch their own brands and capture the market. It takes as long as one and a half to two years for an enterprise to apply for a registered trademark, and the page may not be able to be registered, while the transfer of a trademark can generally be completed within half a year. In order to bring a large number of "sleeping" trademarks to life in Yichang, the Trademark Advertising Section of Yichang Municipal Administration of Industry and Commerce has established a trademark database and plans to establish an online trademark trading platform based on the portal website to build a transaction bridge between supply and demand parties. Trademark Transfer Network