Introduction

SWAROVSKI was founded in 1895 in Austria by Daniel Swarovski. It is the world's leading crystal manufacturer. We provide a large number of high-quality cut crystal stones for industries such as fashion, jewelry and crystal lamps. Today, the Swarovski Group has more than 14,200 employees worldwide and has more than 400 Swarovski crystal salons around the world, including nearly 20 in Hong Kong. Last year, the group Its turnover is as high as 1.61 billion euros, and its performance is the highest among its peers in the world.

Since the beginning of this century, Swarovski crystal stones have been recognized around the world as the embodiment of high quality, dazzling brilliance and high precision, laying the foundation for Swarovski's success. The allure of Swarovski comes from the quality of the materials and the manufacturing methods used. As for the details of the unique manufacturing method, they will not be disclosed to outsiders. The brilliance of Swarovski crystals is world-famous solely due to their purity, unique cut and arrangement and number of facets.

History

Daniel Swarovski was a Bohemian who founded the Swarovski Company in Austria in 1895. His journey from the son of a jade craftsman to a crystal entrepreneur is legendary. At the beginning of the eighteenth century, Bohemia was a major production center for artificially cut crystal stones. Whenever the long winter begins, farmers will cut crystal stones at home as a homework. Daniel Swarovski felt that the production speed of artificially cut crystal stones could not meet the needs of the market, so he began to research machine cutting crystals. Based on the early electric motor, he invented the first cutting machine, which greatly increased the speed of crystal cutting. , accuracy and quality. His pioneering machine-cut crystal soon found buyers throughout Europe and the United States. After this success, Daniel Swarovski began to promote and market its high-quality cut crystals in new ways. He fully understood the high plasticity and endless uses of crystal, so he was determined to develop the crystal business and promoted its application to fashion, jewelry, and even crystal lamp accessories. At the same time, Daniel Swarovski applied for invention patent registration for his first cutting crystal jewelry stone machine. This machine is precise and fast, and stands out among its peers. This advantage greatly enhances Swarovski's competitiveness in the local market.

After its establishment at the end of the 18th century and into the early 19th century, Daniel Swarovski's crystal business has expanded to a wider scope. -In 1925, Daniel Swarovski personally planned and researched projects other than jewelry stones. He used the technology of making high-quality glass to produce glass reflectors. It took fifteen years of research before reflective products were launched on the market. Until 1950, Swarovski was used as the trademark. Today, Swarovski reflective road signs are used on roads, railways and shipping lines around the world to improve traffic safety. Swarovski began producing stone belts in 1931, using jewelry stones connected to form decorative belts or laces for fashion and accessories. In 1948, the Swarovski Optical Factory specialized in manufacturing observation instruments. Founded in the neighboring village of Hossein, two years later in 1950, the Tellila factory, which manufactured grinding tools, moved to the city of Schwarz. Danny Swarovski's crystal industrial production line also successfully experimented with coating the surface of crystal jewelry stones with gold to further enhance the luster of the product. By 1956, the company was able to mass-produce crystal jewelry stones and beads.

Until now, Swarovski is the largest cut crystal manufacturer in the world, producing more than 60 million crystals every day, and there are 100,000 kinds of non-stone gemstones. As for artificial gemstones, It is also the core business of Swarovski's SWAROGEM series, which further demonstrates Swarovski's professional status in gem and semi-precious stone cutting. Swarovski is the world's largest manufacturer of crystal lamp beads and chandelier pendants. These crystal lamps are trademarked by Strauss and have as many as 450 designs. "Strauss" provides lighting designers and manufacturers with a variety of different crystal lamp accessories, which can be combined into various elegant and magnificent crystal lamps. Autumn of 1976. Swarovski combines four chandelier pendants, including a square stone, a spherical stone and two pear-shaped stones, to create a small and unique full-cut crystal mouse. The first member of the Swarovski crystal animal world is finally available. Compared with future crystal works, although the little mouse is only a simple design, it has become the pioneer of today's famous Swarovski animal series.

The little mouse was quickly followed by the hedgehog, turtle and swan. Swarovski technicians continue to exchange opinions, improve technology, and use exquisite and complex design concepts to announce the birth of Swarovski Silver Crystal.

Brand Features

The Swarovski "Silver Crystal" series has exquisite designs and unique styles, including animals, candlesticks and other desk furnishings. Currently, it has more than 12,000 customers around the world. Silver crystal products can be purchased in any Swarovski store, and the product series includes more than 120 types. You may have thought about the origin of the name (silver crystal). Many people mistakenly say that crystal contains silver. In fact, crystal projects a silver light under light, which is where the name silver crystal comes from. Swarovski adheres to the fine tradition of diversified development and is committed to consolidating its position as the world's largest manufacturer of cut crystal products. In 1989, a number of high-quality products were launched, called the Daniel Swarovski series, created by internationally renowned designers, including fashion accessories and crystal furnishings, further enhancing the company's reputation. Top international designers and Swarovski also have great respect for crystal vertebrae. Its unique pure beauty is enough to arouse emotions and thoughts. Their designs further leverage the traditional noble temperament of crystal, blending high technology and creativity to create a series of unique furnishings and timely accessories. Since then, new products and inventions have been launched. The Swarovski Jewelry Collection is a beautiful combination of unique crystal design and superb production techniques. It is constantly adding fashionable designs and is sold in famous stores in various countries.

The Swarovski Selection series was launched in the spring of 1992, including twelve unique vases, crystal plates, designs and other practical furnishings. It was first sold in department stores and crystal stores in Italy, Japan and Hong Kong. . After four years of research, the entire series has reestablished the status of crystal in modern life. The six designers of Swarovski Selection are all well-known in today's design industry. With their outstanding expression skills, they were selected as Swarovski designers. Giampiero IMaria Bodino, JoeI Desgrippes, LudwigBed1, BoY6k8Tu p6k, Adi8tnelkoF and Martin Szekely are equally as accomplished as the designers of Swarovski's first batch of fine furnishings, elevating crystal to another realm of beauty and kindness.