Westwood's design concepts are the most absurd, bizarre and original in the field of clothing. In the late 1970s, she often used leather and rubber to create grotesque fashions in her designs, including gyro-shaped pants that were inflated like drums; huge felt hats that had to be wrapped with cloth on their heads; black leather T-shirts; pirate-style Crepe clothes with beautiful big logos. Even expensive fabrics are intentionally torn into holes or torn into strips to create skydiving clothing.
A bold approach in the early 1980s was to wear underwear outside, or even wear bras outside coats, and wear women's lining skirts and pants outside skirts and pants. She threatened to keep everything a secret at home. Make it public. Her crazy ideas often make foreign tourists' hair stand on end. She can even make one sleeve long and one short, up to four feet long, tear it into pieces, piece it together with incongruous colors, and deliberately pick out rough sewing threads. In short, these have become her design methods, or design style.
During this period, Vivienne’s design style began to break away from strong social consciousness and political criticism, and began to pay attention to tailoring and the use of materials. The early published skirts with multiple waves, ruffle piping, and belt buckle pirate hats Romantic pirate styles such as trousers and boots immediately attracted attention when they jumped onto the international popular stage. In the mid-1980s, Vivienne began to explore classical and British traditions. In the 1990s, Vivienne designed irregular cuts and structures. Exaggerated and complicated nonsensical dressing styles, contrasting combinations of different materials and colors, etc. have become Vivienne's unique style. The most admirable thing about Vivienne’s designs is that she draws materials from traditional historical clothing and transforms them into modern style design techniques. She constantly interprets the characteristics of traditional clothing from the 17th and 18th centuries, and uses special techniques to bring the street style to life. Popularity has been successfully brought into the field of fashion; and she has brought the charm of Scottish plaid to its fullest, pushing the British charm to the highest point. Looking for creative elements from tradition, we repurpose designs such as outdated corsets, platform high heels, and classic Scottish plaid, and once again become new fashionable items. They are undoubtedly Vivienne Westwood's classic works. Brand Identity
The crown, planet and skull commonly used by punk godmother Vivienne Westwood appear in the design of brooches, bracelets and necklaces in high-saturation colors, adding a lot of cool and fashionable beauty Yazawa Ai's In the comic "NANA", most of the clothes and jewelry of the heroine Nana Osaki are from Vivienne Westwood.
The dreamy wedding dress worn by the heroine Sarah in the movie version of "Sex and the City" is Vivienne Westwood's anarchist point of view
Westwood's costume is exactly hers Pursuing such a concept, rudely opposed the social politics of the time, and resisted traditional formal clothing. Her clothes often made the wearers look like a group of victims after the massacre, but also seemed to be spiritually happy and satisfied. Martyr. Therefore, Westwood is considered to be the most creative and brave designer in London. Her leading idea is to let tradition go to hell! Her crazy ideas are also reflected in the constantly changing store names. 1971 In 1974, the name of the store was Let It Rock! In 1972, it was changed to Let's Go, Too Fast to Live; then it was changed to Die Young, and in 1974, it was changed to Sexy. It started to sell rubber and various primitive products for punks. In 1977, it was changed to "Rebel" and she raised the banner of rebellion. She said: Our interest is to think about rebellion, and we want to annoy the British with this...
In 1980, the famous The Doomsday store was born. The reason why Doomsday has become a famous fashion store in the world today is because it is the exact opposite of French fashion stores. Because everything in her store is absurd and twisted. Stairs, clocks running backwards, and weird clothes. The first series of the apocalypse is called the Pirates series, which uses loose trousers with crepe edges that hang down to the knees, plus rough printed tops in red, orange, and blue, showing A kind of rough and bohemian spirit. The end of the world soon became a holy place respected by modern youth on London's King's Road.
In 1982, her second store, Mud Nostalgic, opened, where various products liked by punk youths were sold. A kind of oil used to keep hair vertical, colorful and bizarre cosmetics. Westwood's weird costumes inspired punks on the streets, especially the punk tribesmen in King's Road and Hammersmith Palace.
Follow As punk went global, Westwood's popularity grew. In the spring of 1983, Westwood went to Paris to hold a fashion show for the first time. The series she launched was called Witches, which was a set of modern clothes that exposed the lower abdomen. There are irregularly patchwork colored fabrics, rough stitching, sloppy rags and various patches. This is an unprecedented fashion. Although her challenge is unlikely to win the approval of the whole society, after all, She won the world's attention.
Westwood's main admirers are a youth trend popular in the West. They are dissatisfied with the status quo, oppose the government, and oppose tradition. They express their emotions in their clothes and behavior. Extreme dissatisfaction, decadent emotions and mockery of society. Punk, which was popular in the 1980s, is the same youth genre as the hippies and Teddy boys in the past, but with different clothing. The registered trademark of punk is the Indian Mohican. A style of hairstyle with the sides shaved and a lock of short hair standing on the top of the head. Westwood designed many hair dyes, hair conditioners, and hair styling agents for them. There were also strange cosmetic paints, green, green, and gold. They are all applied to the lips and cheeks; the clothing is even more so. Westwood's clothing exactly embodies and represents the needs of this youth culture. They express their political leanings with fancy clothes and hair. At this point , modern people have no different motivations for dressing than primitive people. In this regard, Westwood said that clothing is a way to express everyone. In 1981-82, her so-called New Romanticism style was a kind of wandering Han-style clothes, these clothes are for primitive exploration, she said, I want to use my own approach to find romance. She throws out frilly pirate shirts, satin wrapped around cardigans and underwear worn outside the cloth method Luo's girls' clothing all conveyed her unconventional design concepts.
In 1985, when masculine broad-shouldered women's clothing was popular in the world, a new style of skirt appeared on the hangers in the London market, namely the Wei skirt. The 19th-century style stretch skirt launched by Sterwood. It seems that this kind of abnormal fashion is difficult to win the welcome of people, especially when people are pursuing naturalness and fit today, but this hoop-shaped skirt was launched in London in October After the fashion week, the windows were filled for three months. Westwood was an advocate of this skirt style. Of course, she wore jeans underneath her stretch skirt or bubble skirt. She put this kind of skirt It's called another classical style or the new era's fitting sentiment. She said: I never like clothes with big shoulders. That's what Mugler brought. She also said: Women are powerful, I don't understand. Why do people make genderless bodies? In fact, her own designs are often capricious. Westwood uses absurdity, exaggeration,
Zhang, who has gone back on her word to win the favor of modern youth, has also become an idol of punk youth.
Since she exhibited her work in London in 1972, she has established herself as a rebel. Conventional clothing style. In the past three years, she has performed in Paris five times. Her works have appeared in Italy, Sweden, Norway, Belgium, the Netherlands, France and Japan. She has many followers in Japan and uses the same style. She uses absurd techniques to design clothes that are either horribly tight or oversized and loose. She said proudly: Some people flatter me and say that it was my ripped, oversized, and disfigured designs that inspired the Japanese. They were born in the early 1970s. , a collector who came to the UK with a camera on his back. Japan, like the UK, is an island culture, and its development cannot but rely on other cultures.
The style created by the end of the world should be said to be mainly based on their anarchy. Westwood and McClellan supported various youth rebel movements, which in turn became the source of inspiration for their designs. They printed the declaration on T-shirts that only anarchism is the most beautiful. In their ** *In the same career.
Important events that influence opinions
Westwood is a practical designer. She designs and produces, while McClellan designs more in thought and literally. And creative, this gentle, gentle, kind-faced man has a cute curly red hair, but he is a staunch anarchist. He was the founder of the British swing band Sex Gun. All kinds of fanatical ideas undoubtedly infected and supported Westwood. During the demonstrations against the Vietnam War, McClellan was arrested, and Westwood voluntarily went to jail after hearing the news. They claimed to expose the depravity and hypocrisy of our society. Westwood said: We attacked our own culture and all superstitions. We tried to find our true freedom.