In 2004, Paile Burger was rated as one of the "Top Ten Most Popular Western Fast Food Brands in China", which established the leading position of Paile Burger in local western fast food.
In September, 2005, Paile Hamburg was reorganized into "Paile Catering (China) Management Co., Ltd.".
June 5438 +2005 10, the investment promotion department of Paile Hamburg was established, and the chain operation of Paile Hamburg began to emerge.
June 5438+October 2006 10, the operation department of Paile Hamburg was established, and the management mode of chain enterprises was basically established.
In February 2006, Paile Hamburg Logistics Center was established, which indicated that the company had a perfect production and marketing system.
From June 5438 to February 2006, Paile Hamburg has opened 20 self-operated stores and more than 200 franchised stores in China, and the chain operation has begun to take shape.
In May 2007, Paile Hamburg was awarded the honorary title of "National Quality-oriented and Credit-abiding" brand enterprise by China Enterprise Product Quality Association.
In August, 2007, Paile Hamburg broke through 40 direct stores in China, and its store expansion doubled within one year.
In 2008, Paile Hamburg was awarded the honorary title of "Enterprise Participating in Integrity Convention" in sogou in 2008.
From June 5438 to February 2008, the brand department of Paile Hamburg was established, which marked the brand management of Paile Hamburg.
In June 2009, Paile Hamburg was awarded the title of "Honest Enterprise" in Wuhan by Jianghan Branch of Wuhan Administration for Industry and Commerce and Jianghan District Private Enterprise Association.
On June 5438+ 10, 2009, Chengdu 1 Direct Store opened, which marked the prelude to the expansion of direct stores outside the province.
From June, 2008 to February, 2009, Paile Hamburg had more than 800 franchise stores in Chinese mainland.
On June 5438+February, 2009, Paile Hamburg Chengdu Branch was established.
20 10 1 The brand slogan "Life is more delicious, Paile is more delicious" was officially launched.
April 2065438+00 Paile Hamburg Jilin Branch was established.
June 2065438+00 Paile Hamburg Chongqing Branch was established.
20 10 In July, Mr. Liu Huanbao, as the sole representative of China's local western-style fast food enterprises, was invited to attend the "Meeting between Chinese and Arab Enterprises" held by the embassies of Argentina and China in Afghanistan.
On 20 10, Paile Hamburg won the honorary title of "Special Dealer" of Scottman Ice-making System (Shanghai) Co., Ltd.
Paile Hamburg was awarded the honorary medal of "Core Distributor" of Unilever Lipton products in Central China by Unilever Company.
Paile Hamburg was awarded the honorary medal of "Core Distributor" of Unilever Le Jia products in Central China by Unilever Company.
Paile Hamburg was awarded the honorary medal of "Gold Distributor" of Nestle products in Central China by the Wuhan office of Nestle (China) Co., Ltd.
20 1 1 1 Paile Hamburg won the honorary title of well-known trademark in Wuhan.
2065438+01April, Paile Hamburg was awarded the honorary title of "abiding by contracts and valuing credit" enterprise in Wuhan in 20 10, which was jointly commended by Wuhan Industrial and Commercial Bureau, Wuhan Contract Credit Promotion Association and Wuhan Enterprise Credit Construction Promotion Association!