Liuzhuang rice is a specialty of Liuzhuang Town, Queshan County, Zhumadian City, Henan Province. Liuzhuang Town has sufficient sunlight, fertile soil, and a suitable climate. The rice is irrigated with Boshan Lake water. In addition, the pollution-free planting technology and excellent varieties have been promoted and applied in recent years, making Liuzhuang rice famous for its fragrance and sweetness.

Liuzhuang Town is located in the southeast of the county and is famous for its rice production. The town has more than 15,000 acres of rice planting area. The most concentrated rice planting areas are in 5 villages, of which Wangzhuang Village has 3,000 acres of rice. The average rice yield per mu is 1,000 kilograms, and the rice yield is about 70%. The market price of rice can reach 2.90 yuan per kilogram.

"Liuzhuang" rice is a common trademark applied for registration by Zheng Wei, director of Wangzhuang Rice Factory in Liuzhuang Town. Last year, Liuzhuang Rice Factory underwrote 600 acres of rice. Now Liuzhuang Rice Factory is preparing to establish the "Liuzhuang Rice Association" to further expand reproduction and better drive local farmers to become rich, following the path of corporate brand farmers.