Legal analysis

For the crime of selling fake goods by live broadcast of network anchor, if the amount of illegal income from selling fake goods is relatively large, he shall be sentenced to fixed-term imprisonment of not more than three years and fined; if the amount of illegal income from selling fake goods is huge, he shall be sentenced to fixed-term imprisonment of not less than three years but not more than ten years and fined; Internet anchors selling fake goods are suspected of selling counterfeit registered trademark goods, which also violates consumers' right to know. The anchor sells goods live and has the obligation to review the quality of products. If the goods recommended by the anchor are false advertisements, causing damage to consumers' rights and interests, the anchor shall bear joint and several liability, and if it makes false propaganda on the goods sold during the live broadcast and obviously deceives consumers, it shall also bear corresponding civil liability for compensation. Selling goods that are knowingly counterfeit registered trademarks, with a sales amount of more than 50,000 yuan, shall be regarded as the "large amount" standard for the crime of selling goods that are counterfeit registered trademarks; If the sales amount is more than 250,000 yuan, it should be regarded as the standard of "huge amount" for the crime of selling goods with registered trademarks.

legal ground

Article 214 of the Criminal Law of People's Republic of China (PRC), whoever knowingly sells goods with counterfeit registered trademarks, and the amount of illegal income is relatively large or there are other serious circumstances, shall be sentenced to fixed-term imprisonment of not more than three years and shall also or only be fined; If the amount of illegal income is huge or there are other particularly serious circumstances, he shall be sentenced to fixed-term imprisonment of not less than three years but not more than 10 years and shall also be fined.