Single variety and insufficient popularity.

1. The planting varieties are single and the quality is relatively low. The principle that only high quality can bring good prices has been verified once again through this year's lychee production. It is a fact that the price of lychees is low, but not all lychees are unsalable, only some varieties are unsalable. Black-leaf lychee cannot be grafted with Guiwei. It took Huang Fengxia 6 years of cultivation to produce fruit, and it took 10 years to produce large-scale production. Nowadays, with the same labor cost, the price of cinnamon per kilogram is seven to eight times or more than that of black leaf lychee, and the impact of market shocks is relatively small.

2. Lack of popularity and lack of deep processing. In supermarkets and markets in Beijing, Shanghai and other places, almost all lychees sold are under the Guangdong brand. This is the problem of poor visibility and brand building, which not only brings sales difficulties, but also affects long-term development. In fact, the lychees produced in Guangxi are not bad in terms of appearance and taste, but they are still not well-known in the country. For example, many of the lychees produced in Xintang have not even registered trademarks, let alone inspections and related certifications.