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Under what circumstances can one apply for recognition of a well-known trademark?

Legal analysis: 1. If someone else registers or uses a mark that is identical or similar to the applicant’s applied trademark on non-similar goods or services, it may harm the applicant’s rights and interests;

2. Others register or use the same or similar words as the applicant’s applied trademark as part of the company name, which may cause misunderstanding by the public;

3. The applicant’s applied trademark has been maliciously used by others abroad. Registration may cause damage to the applicant's overseas business development;

4. The applicant's rights and interests in the trademark applied for recognition have been damaged in other ways and are difficult to resolve.

Legal basis: "Trademark Law of the People's Republic of China" Article 13 If the holder of a trademark that is well-known to the relevant public believes that its rights have been infringed, it may request to be well-known in accordance with the provisions of this law. Trademark protection. If a trademark applied for registration on the same or similar goods is a copy, imitation or translation of someone else's well-known trademark that has not been registered in China and is likely to cause confusion, it will not be registered and its use will be prohibited. If a trademark applied for registration for different or dissimilar goods is a copy, imitation or translation of someone else's well-known trademark that has been registered in China, misleading the public and causing the interests of the well-known trademark registrant to be harmed, registration will not be granted and use will be prohibited.