In recent years, due to the accelerated pace of life and increased work pressure, many people have developed the habit of refreshing themselves with drinks, including tea, coffee, cola and other carbonated drinks, as well as Functional drinks. Through the Intellectual Property and Trademark Encyclopedia, we learned that the application for trademark registration of coffee drinks belongs to Class 30 of the trademark classification, 3001 coffee, coffee substitutes, cocoa. Trademarks related to coffee drinks can be found in this category. A trademark transfer transaction refers to the transfer of a registered trademark or a trademark under application to another person or other enterprise in the form of power transfer, and a certain compensation fee is charged. This is just like a normal commodity transaction, with one hand paying the money and the other hand transferring the trademark. The difference is that the transfer of a coffee beverage trademark not only requires the consensus of both parties to the transaction, but also requires the transfer approval of the Trademark Office. Currently, there are many trademark transfers on the market, with more and more options. Faced with different styles, many people feel dazzled. However, the most uncertain thing is what fees are involved in trademark transfer, as well as the trademark transfer fees and who pays these fees.

1. The capital value of a trademark

The most important thing when purchasing a trademark is the evaluation of the trademark’s value. As a subject of transaction, the value of trademarks cannot be generalized: general trademarks can be purchased for 20,000 to 30,000, while some trademarks cannot be purchased even at sky-high prices.

Essentially speaking, the price of a trademark mainly depends on the reputation of the product. Specifically, it includes the following points:

1. The income that a trademark can bring;

2. The cost of trademark promotion;

3. Obtaining a trademark The cost;

4. The novelty and creativity of the trademark.

2. Coffee beverage trademark transfer fee

In addition to the value of the trademark itself, you also need to understand the trademark transfer fee. The handling fee items include: transfer agency fee, trademark transfer official fee and notarization fee: of which the official transfer fee is 500 yuan; the price of notary fee varies from place to place and is generally 400-500 yuan; however, in terms of transfer agency fee, Different agencies have different professionalism and charging standards.

3. Who will pay for the coffee beverage trademark transfer fee?

According to the regulations of the Trademark Office, trademark transfer requires both parties to file a trademark transfer application together. The fees here should be borne by both parties, but the actual official fee is paid by the buyer. After all, Compared with the value of the trademark itself, 500 yuan may be a small amount.

Trademark transfer is essentially a trademark transaction process. The price of trademark transfer is generally determined by both parties to the transaction and concluded through a contract. This price factor generally needs to be combined with the market and the buyer's bargaining factors. The market price of a trademark generally needs to be combined with the aesthetic price of the trademark design. Of course, a good-looking trademark is more expensive, or it is a brand trademark.

The above is the relevant knowledge about the fees involved in trademark transfer, who will pay the trademark transfer fees, and intellectual property rights. It reminds everyone that it is very important to choose a high-quality and formal trademark transfer platform. If you have more questions about trademarks, you can continue to pay attention to intellectual property rights, or contact our customer service by phone, and professional consultants will help you solve your problems. Coffee trademark transfer How much does it cost to transfer a beverage trademark?