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What are the writing steps of e-commerce copywriting?

Writing steps of e-commerce copywriting:

1. Analysis of product selling points, to put it bluntly, is to find out the core content.

2. Express it in an interesting way; For example, with the help of paragraphs, such as lyrics, poems and other forms, simple sentences are convenient for memory and easy to understand.

3. Make an in-depth exposition through the main selling points, and be precise and meticulous.

4. Think of an eye-catching headline. Write about the customer's buying point (why), how the buyer used it, who bought it, your technology, and the comparison with the same industry.

5. Then spread it as widely as possible.

e-commerce, referred to as e-commerce, refers to trading activities and related service activities in the form of electronic transactions on the Internet, Intranet and VAN (Value Added Network), which makes all aspects of traditional business activities electronic and networked.

e-commerce includes electronic currency exchange, supply chain management, electronic trading market, online marketing, online transaction processing, electronic data interchange (EDI), inventory management and automatic data collection system. In this process, the information technologies used include: Internet, extranet, e-mail, database, electronic directory and mobile phone.

Existence value

The existence value of e-commerce is to let consumers shop and pay online through the network, which saves time and space for customers and enterprises, greatly improves the transaction efficiency, and saves a lot of precious time, especially for busy office workers.

in the 21st century, with diversified consumer information, it has become a habit for consumers to learn about the commodity information of local shopping malls through online channels that never leave home, such as Baidu micro-purchase, Taobao, Newegg, etc., and then enjoy the fun of on-site shopping, which is convenient for consumers.