Playboy magazine was founded by Hefner in Chicago on 1953. Started as a men's magazine, and gradually set foot in pornographic magazines and member clubs. Is a media group enterprise listed on the New York Stock Exchange, which issues a variety of publications, as well as television, movies and other businesses. With its avant-garde pornographic pictures, it has earned a lot of money all over the world and won the favor of a generation of movie stars such as Marilyn Monroe. Playboy is famous for its tendency of free speech, and its article level is generally high. The nude photos in Playboy are attracted by "high taste" and "pleasure without lewdness", and they take a high-style, middle-class entertainment consumption route. Playboy and its bunny logo have become one of the symbols of American culture. 20 16 American playboy enterprise company is looking for a buyer, and the price may exceed 500 million dollars.