Shanghai Beach is the first luxury brand in China in the world, which combines eastern and western cultures, and has shocked the fashion circles all over the world with its elegant and graceful style. Shanghai Beach was founded in 1994 by Hong Kong resident Deng Yongqiang, who opened his own small boutique.
However, Shanghai Beach has opened flagship stores not only in Shanghai and Hongkong, but also in new york, USA.
The reason why Shanghai Beach has become the most successful and popular luxury brand in China in the world lies not only in its superior quality, but also in this city, which is a combination of new foreign culture and old China culture. The unique Shanghai culture makes it more and more charming.
2. Ou Shili This is a very "romantic" China women's fashion brand, which belongs to European style.
has exquisite craftsmanship and rich decorative products. It has attracted a large number of fashionable ladies, and it has become the leader of women's clothing in China, and its success is attributed to China's excellent marketing strategy.
first of all, the company has a precise target group and a clear design style;
Second, the business model promotes the sales growth of stores. For example, the headquarters oriented by unified supply channels can maximize profits and reduce unnecessary expenses;
Third, different sales channels and marketing channels, such as selling products from Taobao, have also increased market share and brand awareness.
3. Metersbonwe Bang Wei Metersbonwe Bang Wei is a China leisure clothing brand, which is mainly aimed at teenagers and young people in their twenties. It is the largest leisure clothing brand in China.
However, when marketing experts suspect that the brand will fail in the dense market in China, it has expanded its own market through cooperation with overseas film industry.
Metersbonwe Bang Wei won the ranking of the most valuable brands in China in 217 by ranking 61st, which is all about the unusual aspects of brand strategy.
First of all, this brand brings vitality to young fashionistas; Secondly, with the continuous improvement of China people's quality of life, Metersbonwe Bang Wei meets people's demand for leisure lifestyle;
Third, the influence of the spokesperson-because Jay Chou became the spokesperson of the brand, the company gained more clothing market share, the inventory turnover rate increased, and the young and fashionable advertisements were highly influenced.
4. Bosideng This is another good example of China brand going global. Bosideng opened its first overseas branch in London in 212. The brand focuses on high-standard production in clothing and fabrics, and it is very famous in China.
According to Forbes, the expansion of Bosideng's European market has limited customers, and its customers are mainly overseas students or tourists from London or China.
if the company is not going to improve its marketing strategy, it will be very difficult for the company in the long run.
However, Bosideng's CEO announced the future marketing strategy: launching British e-commerce and selling at counters in high-end department stores.
5. Seven Wolves In China in 217, Seven Wolves was the most successful men's business fashion brand. In the first half of 213, the sales of Seven Wolves reached 256 million yuan.
Seven Wolves Group constantly updates their marketing strategies to enable them to conform to the market trend.
Now, the company defines its marketing strategy as a multi-dimensional and multi-level brand strategy. Customers in any region can find that Seven Wolves is one of the best brands and suits their ideal lifestyle. Recently, Seven Wolves not only sell men's series, but also sell women's series and children's series.
6. It is an underwear brand in China from ancient times to modern times, aiming at women with elegant intellectual taste. The company's concept of "I hope all women are healthier and more beautiful" has won the hearts of women and the trust of society in China.
ancient and modern marketing strategies make them ahead of other underwear brands. At present, it has expanded its market overseas, such as French, Italian, Spanish and Japanese. It has become one of the household names in China, and every fashionable woman can afford it.
7. Iger Iger is a German fashion brand founded in 1916, which entered the China market in 1991. At present, it has more than 3, sales outlets and 13, employees in Chinese mainland.
The three main brands of Iger Group in China are Iger Paris, Iger Weekend and ES. Iger in Paris embodies the fashionable modern urban style of Paris, while Iger Weekend embodies a romantic and dreamy style based on modern tailoring, colors and materials.
ES is a campus style, which embodies the essence of popular culture.
8. Taiping Bird brand was established in 1995. At present, Taiping Bird Group mainly focuses on fashion design and marketing, brand development and overseas investment. By the end of 214, the total assets of the Group reached 3.53 billion yuan.
since 1996, the company has been one of the top 1 enterprises in the clothing industry, with both sales and profits. Since 2, the group has been rated as "Top 1 Enterprises in Ningbo", "Top 1 Private Enterprises in Zhejiang" and "Top 5 Private Enterprises in China".
The brand has also been awarded "China Famous Brand" and "China Famous Trademark". In 28, the company's operating income reached 1.8 billion yuan, making it one of the top ten clothing enterprises in China.
9.MJstyle since 213, Jianshang is one of the fast-growing fashion brands in China, and it is the only brand that can compete with HM and ZARA in China.
The reason why this brand can be recognized and remembered by consumers is that the brand is a high-quality luxury brand, but the price is reasonable.
In addition to low cost, as a local brand in China, Jianshang brand has other competitive advantages, and has a better chance to enter the second echelon city. However, if the brand wants to go further, it must find its own position in the market.
We all know that China people prefer western brands to local brands, especially young fashionistas.
1. Brother Brother is a Taiwan Province fashion brand, which was established in 1977, focusing on the design, manufacture and retail of ready-made clothes, leather goods, shoes, watches, jewelry, accessories, glasses, cosmetics and household items.
Brother Company has more than 5, employees and 2, stores nationwide. In 214, Brother was rated as the most popular female brand by consumers in China. In 211, Brother began to develop its online business. At present, 3% of orders come from its e-commerce platform.
Now, Brother is planning to launch his own fashion application to provide better service. Top Ten Women's Wear Brands in China/ Top Ten Famous Women's Wear 1 Brother Women's Wear 2only Women's Wear 3 Aige Women's Wear 4 Gloria Women's Wear 5 Taiping Bird Women's Wear 6Womre Women's Wear 7 Red Sleeve Women's Wear Hopeshow8 Taihe Women's Wear 9 Scherli Women's Wear 1 Thousand Baihui Women's Wear Top Ten Women's Wear Brands in the World List 1GabrielleChanel Chanel 2ChristianDior Christian Dior Christian Christian Dior 3Givenchy Givenchy Givenchy 4YvesSaintLaure. Nt Yves Saint Laurent 5Valentino valentino 6Versace Versace 7GiorgioArmani Giorgio Armani 8Womre Zuo Mi 9Kenzo Kenzō Takada 1CalvinKlein Calvin Klein 11DonnaKaran Donna Karen 12FLRS Farhan Poetry
Handu Yishe HSTYLE
218 Top Nine China Women's Wear Brands List 2
2. Yang ESEY
218 top nine women's wear brands in China 3
3. Leting
218 top nine women's wear brands in China 4
4. INMAN
218 top nine women's wear brands in China 5
5. Qiushui Yiren
218 top nine women's wear brands in China 6
6. Da Vishman
218 Top Nine China Women's Wear Brands List 8
8. Metersbonwe Bang Wei
218 Top Nine China Women's Wear Brands List 9
9. Semir
218 Top Nine China Women's Wear Brands List 1
1. Brother GIRDEAR.