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Tesla starts selling tequila: Golden Lightning is more expensive than Moutai

Don’t drink while driving, and don’t drive after drinking. However, as a technology company that is working hard to develop autonomous driving technology, Tesla may hope to build both good cars and good wine. Recently, Tesla officially launched its first alcoholic beverage product-Tesla Tequila.

In addition to being packaged in an eye-catching lightning-shaped bottle, the official description also reflects the extraordinary quality of this wine:

“Tesla Tequila is a An exclusive, small-batch 40-proof Anejo tequila that is aged in French oak barrels for 15 months before being bottled in hand-blown bottles. It has a vanilla flavor and a balanced cinnamon pepper flavor in the aftertaste."

By the way, the price is as eye-catching as the bottle - a 750ml bottle costs US$250 before tax, which is about RMB. 4952 yuan, currently only sold in the United States.

As early as July this year, Musk admitted on Twitter that he would launch a tequila, and the inspiration for the brew came from an April Fool’s Day joke even earlier:

On April 1, 2018, Musk, who was busy working on the mass production of Model 3, posted a photo of himself fainting next to a car, with a letter covering his body that read "Bankruptcy" Cardboard, and wrote in the caption that "Bottles of Teslaquilla (Tesla brand tequila) are scattered around me, and the tears on my face are clearly visible."

Who knows a simple description? It aroused great interest among Tesla fans, who left messages wanting to buy the same "bankruptcy wine". So Tesla submitted an application for the "Teslaquila" trademark to the United States Patent and Trademark Office (USPTO) that year. Later, although the trademark application for the wine was unsuccessful, he finally got his wish to meet Tesla fans.

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.