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What qualifications does Taobao need to sell wine?
The procedures required to sell wine on Taobao are as follows:

1. You must hold an industrial and commercial business license and a Food Business License or a Food Circulation License.

2. Join the consumer protection service of Taobao, and deposit the full amount of deposit in Alipay account according to the category requirements.

3. Liquor sellers demand no penalty for selling counterfeit goods.

4. The products are published in "Alcohol >; > Sellers of the second category of domestic liquor must join the "bad single package compensation" service.

5. The goods are published in "Alcohol >; > The seller under the second category of "domestic liquor" shall provide the authorization certificate with the trademark owner as the authorized source. Among them, the seller who publishes liquor brands belongs to the List of Liquor Brands with First-level Authorization, and must provide the first-level authorization with the trademark owner as the source of authorization; Sellers who publish non-listed brands must provide authorization within the second level with the trademark owner as the source of authorization.

1. Article 5 of the Food Industry Standard of Taobao

No penalty points will be deducted due to false certificates of business license qualification fraud and food access business qualification fraud.

2. Article 6 of the Taobao Rules means that a member publishes goods or information with access requirements without filing or review on Taobao. Access requirements include seller access requirements and commodity access requirements.

(1) In general, 6 points will be deducted for violating the commodity access requirements, and 12 points will be deducted for violating the seller's access requirements. At the same time, Taobao will remove the illegal goods or information.

(2) If the situation is serious, it will be regarded as a serious violation, and 6 points will be deducted for violating the requirements of commodity access, and 12 points will be deducted for violating the requirements of seller access. At the same time, Taobao will delete the illegal goods or information.

(3) If the situation is particularly serious, it will be regarded as a serious Taobao violation, and 48 points will be deducted each time. At the same time, Taobao will delete the illegal goods or information.

according to the seriousness of the case, Taobao will take measures such as compulsory measures for Alipay account, restrictions on the release of goods, restrictions on the number of goods released, restrictions on marketing promotion, store screening, and supervision of the whole store or individual goods.

In the above content, I introduced some procedures for selling wine on Taobao platform. Dear Taobao merchants, if you decide to sell wine on Taobao platform, the above qualification certificates must be obtained, otherwise you will not be able to sell wine.

Legal basis:

Article 6 of the Measures for the Administration of Liquor Circulation (hereinafter referred to as liquor operators) shall, within 6 days after obtaining the business license, register with the competent commercial department at the same level of the administrative department for industry and commerce at the place of registration according to the principle of territorial management.