In fact, many people just want to get a small advantage. Some of them actually know that the quality is not that good. But they still want to buy, mainly because of the consumer psychology. And many people still hold the thought that it might be good.

Pinduoduo has become more and more popular in recent years, and its advertising slogans are as popular as "a certain platinum" before. Pinduoduo was only established in 2015. It claims that in less than a year after its launch, the daily order volume reached 10 million, and now, "300 million people are using it." Different from Taobao's C2C or JD.com's B2C model, Pinduoduo focuses on C2B group buying. Through group buying among family, friends, and WeChat groups, Pinduoduo can buy goods at lower prices.

There is actually a reason why Pinduoduo is so cheap. First, you get what you pay for, small profits but quick turnover, and you can make money even if it’s cheap. Take laundry detergent as an example. It looks like a blue moon, but it is not. It can sell 1,000 orders every day. Let’s calculate the cost. 1kg of laundry detergent is about 1.5 yuan, plastic bottles, stickers, and packaging boxes are 0.5 yuan. The lowest cost of express delivery nationwide is 2.7 to 3 yuan. The cost of an order is about 5 yuan. Based on the price of 6.9 yuan, you can earn nearly 2 yuan per order. If you sell 30,000 orders per month, you can make a profit of 60,000 yuan.

Some categories, such as clothing and food, have some three-no products. A T-shirt priced at 7.9 yuan may be made of the cheapest fabric. The material and printing cost is 4 yuan, and the postage is 2.7 yuan. It only makes 1 yuan per order, but it can sell tens of thousands of orders a month. There are also some Sanwu snacks that are processed and packaged by yourself. The cost is not high, the difficulty is not high, and of course it is cheap.

Pinduoduo has many "one-yuan purchases", such as group purchases of mobile phones for one dollar, but it takes 10,000 people to form a group. The merchant will draw a first prize among 10,000 people. This account is easy to calculate. 1 yuan for each of 10,000 people is 10,000 yuan. The prize is worth 3,000 yuan, and there is still 7,000 yuan left. Even if another 1,000 are drawn and the fees are refunded, there is still a net profit of 6,000 yuan. So you think you have made a profit, but Pinduoduo will never lose.